Playbook Football™ debuts with Entain’s Ladbrokes

Provider’s flagship real-money virtual football management game launches with iconic betting brand

Ladbrokes customers are the first to experience Playbook Football™, a unique, real money virtual football management betting game that enables players to build their own team, place bets, receive in-game rewards, climb divisions and compete on leaderboards.

Playbook Football™ is delivered via Playbook Fusion’s proprietary RGS platform and supported by Playbook Fusion’s exclusive distribution partner, Games Global. The launch follows the recent announcement of Playbook Fusion’s licence from the UK Gambling Commission and certification with eCogra.

Steve Rogers, Founder and CEO at Playbook Fusion, said: “Playbook Football™ is here to change the game for sportsbook operators, and we are thrilled for it to debut in the UK with Ladbrokes.

“Uniquely, we have developed a gambling product that marries the skill, team building and persistence of video gaming with the opportunity to place bets. With Playbook Football™ players have control over the teams they build and can use skill and strategy to improve team ratings over time – it’s like nothing else on the market and sits in a category of its own.

“we look forward to working with the Entain team to engage players and deliver the interactive, strategy-led football betting experiences that we know they are now seeking.

Playbook Football™ debuts with Entain’s Ladbrokes

Playbook Football™, a real-money virtual football management betting game, launches with Ladbrokes. The game allows players to build teams, place bets, and compete on leaderboards via Playbook Fusion’s RGS platform. The launch follows licensing from the UK Gambling Commission and certification with eCogra.