 Fyllo | Semasio, the leading provider of next-gen contextual targeting solutions powered by advanced semantic technology, announced today the launch of Contextual+PLUS, a revolutionary product capable of generating precise contextual targeting segments from a minimal dataset of just 300 seed records. Powered by Semasio’s First Context technology, Contextual+PLUS sets a new industry standard by ensuring client advertisements are placed not just in the right context but that contextual inventory is surfaced for contextual ad placement at peak timing – just as new content is published. The launch of Contextual+PLUS occurs alongside an overall rebrand that will see the company known simply as Semasio moving forward.

Semasio’s Contextual+PLUS enables advertisers to transform a desired dataset into a more effective andelen

Fyllo | Semasio rebrands to Semasio, launches Contextual

Semasio, formerly known as Fyllo | Semasio, has launched a new product called Contextual+PLUS, which is a revolutionary contextual targeting solution powered by advanced semantic technology. This product can generate precise contextual targeting segments from a minimal dataset of just 300 seed records, ensuring advertisements are placed in the right context at peak timing.