8/14/2025, 12:00:00 PM | wwd.com | news

    EBay Returns to Fashion Month With Pre-loved Runway Shows in New York and London

    eBay is returning to Fashion Month with its Endless Runway series, featuring pre-loved fashion shows in New York and London on September 10 and 18, respectively. The event is a collaboration with the Council of Fashion Designers of America, British Fashion Council, and Fédération de la Mode Circulaire. Designers such as Erdem, Altuzarra, Kallmeyer, and Ahluwalia will showcase pre-loved pieces from past seasons in their spring 2026 collections. The shows will be styled by eBay’s resident stylists Brie Welch and Amy Bannerman and will be shoppable in real time via eBay Live. The initiative, launched last year, aims to highlight the growing relevance of pre-loved fashion and circularity in the industry. eBay reports that over 40% of clothing, shoes, and accessories sold on its platform were pre-loved last year, with users searching for 'vintage' over 1,200 times per minute. The platform has also featured pre-loved fashion at major events like the 2025 Met Gala and the Miami Grand Prix, and has partnered with McLaren Racing since 2024.

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