The Mustang has had a pretty bad year. In 2024, the Ford Motor Company moved 44,003 units, representing a 9.5 percent drop from the 48,605 sold in the US over the previous 12-month period. Worse still, Mustang Mach-E deliveries totaled 51,745 units last year. Another headline would be Mustang had its worst domestic sales year in the iconic model's history. While part of the reason for this downturn comes in the form of higher prices for every specification, bear in mind that Ford also canned the manual from the 2.3-liter EcoBoost inline-four turbo, resulting in a smaller pool of prospective customers. Save for the hideously expensive Mustang GTD, which is produced by Multimatic in Canada in very limited numbers, we can further hypothesize that Ford hasn't blazed a trail with the S650 generation of the pony car. Not bringing anything worthwhile to the table makes people hang on to their older models or give another brand a chance, although this case is a bit more special because of the current state of the pony, muscle, and sports car scenes. None of them are selling as well as they used to, and the S650 is virtually alone in the segment after Stellantis and General Motors canned the L-platform Dodge Challenger and the sixth-gen Chevrolet Camaro. Be that as it may, Ford is presently offering rebates on the 2024 model year EcoBoost and GT in order to make way for model year 2025 inventory. According to Cars Direct and confirmed by a simple check on the automaker's consumer website, Ford is offering $2,000 in Retail Customer Cash on the 5.0-liter Coyote V8-powered GT. Stepping down to the 2.3-liter EcoBoost I4 means 1,000 dollars off. Both rebates are valid through March 31, 2025. As of this writing, the 2024 Ford Mustang stickers at $31,290 for the four-pot mill in Fastback guise. Level up to the GT, and you're looking at $42,860 from the outset. Neither price includes destination charge. Pricing stays put for the lesser powertrain for model year 2025, but Ford somehow made a case for increasing the GT's price to 46,560 bucks. While it's hard to believe it, you cannot get a cheaper new V8-powered coupe in 2025. With the Camaro and Challenger now gone, Ford has the liberty to alienate even more customers through questionable model year updates. The Fastback-only Dark Horse Premium is the most expensive regular-production spec of them all, for it starts at 69,375 dollars for 2025 compared to $64,630 for the outgoing 2024 model. Being a low-volume carbon track monster with an 815-horse Predator supercharged V8 under the hood, the GTD is $325,000 before optional extras. $428,000 is the starting price of the GTD Carbon Series, while $429,000 gets you the Spirit of America edition. All told, Multimatic is expected to finish anything between 1,000 and 2,000 units of the Mustang GTD.

Ford Advertises 2024 Mustang GT With $2,000 Retail Customer Cash Rebate

Ford is offering a $2,000 retail customer cash rebate on the 2024 Mustang GT to encourage sales before the model year 2025 inventory. The Mustang has seen a significant drop in sales, with deliveries totaling 44,003 units in 2024, a 9.5 percent decrease from the previous year. The company has also increased the price of the 2025 GT model to $46,560, despite not introducing any new features. The Mustang GTD, produced by Multimatic, remains a high-priced option, with prices ranging from $325,000 to $429,000.