Simon (NYSE:SPG) has partnered with Humana to launch the Humana Walking Club initiative across 21 Simon shopping centers nationwide. The program, running from August through December 2025, aims to promote healthier lifestyles and community engagement through organized mall walks and challenges before mall opening hours.\n\nThe initiative includes Humana-branded informational kiosks and customized media assets throughout participating properties. Simon Media & Experiences will leverage its omnichannel marketing capabilities to provide Humana with consumer insights and trends throughout the program. The partnership specifically targets older adults and offers free participation in monthly events.\n\nSimon has partnered with Humana to launch the Humana Walking Club at 21 Simon shopping centers, offering free organized mall walks and health challenges from August through December 2025. The program will be implemented at 21 Simon shopping centers across the country and will run from August through December 2025. There is no cost to participate in the Humana Walking Club program. Events will be held monthly before mall opening hours.\n\nSimon will benefit through increased community engagement, potential foot traffic growth, and access to consumer insights through their omnichannel marketing platform. At Simon shopping destinations across the country, visitors of all ages come together to eat, shop, play – and, yes, exercise. With our physical and digital reach Simon fosters meaningful connections between companies and consumers in ways no other platform can. This program evolved organically from visitors coming together at Simon centers to walk and exercise in a safe, climate-controlled environment. We look forward to working with Humana to implement their Humana Walking Club program so our shoppers – and our mall walkers! – can take action to lead healthier lives.\n\nAt Humana, we believe movement is medicine – and that staying active is one of the most powerful ways to support longevity, vitality and connection. Through initiatives like the Humana Walking Club, we're proud to help community members take meaningful steps toward healthier lives, together.\n\nThe Humana Walking Club will initially run from August through December 2025. The initiative includes Humana-branded informational kiosks and customized media assets in the participating properties. Simon Media & Experiences will leverage its omnichannel marketing capabilities to provide Humana with consumer insights and trends throughout the program. The partnership specifically targets older adults and offers free participation in monthly events.

Simon Malls Transform Into Morning Wellness Hubs With New Humana Walking Program

Simon Properties (SPG) has partnered with Humana to launch the Humana Walking Club initiative across 21 of its shopping centers nationwide. The program, running from August through December 2025, offers free monthly organized walks and health challenges before mall opening hours, targeting older adults. The initiative includes Humana-branded kiosks and media assets, and Simon Media & Experiences will provide consumer insights through its omnichannel marketing platform. The collaboration aims to promote healthier lifestyles and community engagement in a safe, climate-controlled environment.