NextportChina connects European brands with their Chinese customers through digital marketing and e-commerce, facilitating their entry into the Chinese market.

NextportChina

NextportChina | 2,171 followers on LinkedIn. We are a creative China Digital Marketing and E-commerce Agency connecting European brands to their Chinese customers | WHO WE ARE:

NextportChina is a full-service agency specialized in e-commerce and marketing  for the Chinese market since 2013. Back then the company was one of the first in Europe and we have worked with top brands across a wide range of industries.

Now 10 years later, NextportChina has grown into the go-to agency for companies that want to reach their Chinese target group.

Executive, Coach, Entrepreneur

Jacques Kemp

Co-founder & Managing Director of NextportChina – a digital marketing agency focused on growth for brands in China. 🚀

Quinten Kemp

Gettingcontacts · Business development for Companies, Clusters & Associations · Marketing and sales specialist: China: We Chat · Payxpert Gerente en…

Juanjo Villalobos

Co-founder / Managing Director at NextportChina | Digital Marketing & E-Commerce in China

Thijs van der Toom

Happy Mid-Autumn Festival everyone!! 🥮🌕🏮😃

🌟 #Alibaba Invites #CEO to Showcase Live Streams on Taobao for the 618 Shopping Festival This groundbreaking offering empowers influential CEOs to showcase their products through dynamic live streaming, providing a comprehensive "one-stop" solution complete with training, studio management, and logistical support. CEOs with a magnetic industry presence, standout products, and a camera-ready persona are invited to step into the spotlight. This move comes as Alibaba faces competition from Pinduoduo and other budget-focused platforms in the domestic market. Taobao Live currently has nearly 100 celebrities participating in the live streaming for the 618 event, with most using the new one-stop service. During May 20 to May 31, 38 live streaming rooms achieved a turnover of more than 100 million yuan each. Read more: https://lnkd.in/epzy-uYN #Chinesemarket #China #Chinesesocialmedia #Alibaba #Taobao #Ecommerce #CEO #LiveStreaming #influencermarketing #ConsumerEngagement

🛍 JD.com prioritizes technological advancements and service enhancements for this year's Chinese #618 Grand Promotion. Leveraging #AI technology, the company is introducing AI digital avatars to offer exclusive discounts during livestreams to engage and delight customers. At the core of this promotion is JD.com 's commitment to providing exemplary #customerservice . The company ensures 24/7 customer support and offers a diverse selection of high-quality, cost-effective products to meet consumers' needs and preferences. With a focus on "Affordability and Quality," JD.com is set to deliver an enhanced user experience with features such as price protection on over 85% of products, free home pick-up for returns, and various cost-effective promotions. By pursuing this approach, JD.com is dedicated to stimulating consumer demand and delivering a seamless shopping experience. Read more: https://lnkd.in/g5UH9y4f #618grandpromotion #Chinese618 #China #Chineseecommerce #AI #AIavatar #livestreaming

Attention to all international travelers to China! China has officially ordered hotels across the country not to refuse foreign guests! The Ministry of Public Security, the Ministry of Commerce, and the National Immigration Administration have come together to ensure that hotels improve their services and hospitality towards foreign guests. The China Hotel Association issued an "initiative on facilitating accommodation services for foreign nationals in China," advocating for the strengthening of laws and regulations, enhancing foreign guest reception capabilities, and providing more convenience and support for international visitors. The government has even gone as far as to coordinate with online platforms to offer free training for hotel staff, including English courses, to improve their foreign language proficiency for better service delivery. According to China's Exit and Entry Administration Law, hotels are now required to properly register the accommodation of both Chinese and foreign guests and submit this information to the public security organs within 24 hours. Read more: https://lnkd.in/eubhaezA #TravelInChina #china #WeChat #Chinamarketing

⚖️ It's important to follow the rules of Chinese social platforms. If Violate the regulations, your account could be shut down overnight. No exceptions. No excuses. 🛑 Recently, Chinese influencers, including Wang Hongquan Xing and Baoyu Jiajie, have been caught in the wave of suspensions hitting social media platforms. Known for flaunting their 💸 lavish lifestyles and showcasing extreme wealth, these influencers have been reaping the rewards of their online fame. The crackdown comes as Weibo first take a firm stand against content that promotes the excessive display of wealth and advocates extravagance. Douyin, RED follows Weibo's action. What led to these suspended? Violations of platform regulations and the promotion of harmful values that prey on people's desire for opulence. The glamorous lifestyles these influencers showcased became the target of this righteous crackdown. 💔 Read more: https://lnkd.in/eG6SgeAU #Weibo #RED #Douyin #ChineseSocialMedia #ChineseInfluencer #Chineseregulation

Do you want to accelerate the growth of your company in the Chinese market via targeted marketing but don’t know where to start? In our latest Life Sciences Marketing Insights #11 Thijs van der Toom from NextportChina shares how WeChat can be used as a perfect platform for B2B marketing. Click through the carrousel below to read his tips. #LifesciencesMarketing #DigitalMarketing #WeChat #B2BMarketing

Sciential - Digital Marketing for Life Sciences Brands

#NIO 's largest NIO House in #Amsterdam opened on 23rd May, paving the way for their expansion plan. With a staggering 2,768 square meters spanning eight extraordinary floors, this flagship showroom is the epitome of grandeur and innovation. 🚀 NIO's visionary leaders, including CEO William Li and President Qin Lihong, graced the event. The opening of this spectacular NIO House in Amsterdam marks just the beginning of their journey in Europe, showcasing NIO's commitment to revolutionizing the electric vehicle landscape. From their battery swap stations to the brand-new NIO Power Europe Plant, NIO is transforming the paradigm of mobility.💥 As NIO's remarkable NIO House establishes its presence in Amsterdam, it signifies more than just an extraordinary showroom. It represents NIO's relentless pursuit of providing a premium lifestyle space.It ’s a sanctuary of NIO's cutting-edge innovation and a gateway to an electrifying world of unlimited possibilities. 🌍 #NIO #EuropeanExpansion #ElectricRevolution #NIOHouseAmsterdam #Chinesecompanies Watch here: https://lnkd.in/eA5FrBne

🌟 Fenty Beauty, owned by #Rihanna , has successfully localized its brand in China, creating buzz on Chinese social media platforms. 🇨🇳 Rihanna's engagement with Chinese culture and trends played a significant role in this success. Through a unique #livestream on #Douyin and collaborations with popular beauty influencers, she connected with over 70,000 viewers. 🥞 To specifically cater to the Chinese audience, Rihanna ,dressing a whole black ensemble, cooked "jianbing", a popular Chinese breakfast crepe during the pop-up event at a Shanghai photography museum, where they showcased her products. 📲 This approach reflects a deep understanding of China's digital ecosystem and culture, setting them apart from struggling Western brands. 💡✨ While having a celebrity founder is an advantage, standing out in China's highly competitive market and really keep close to Chinese audiences requires continuously adapting to fast-changing trends and consumer preferences. Read more: https://lnkd.in/e84BvMJw #Douyin #livestreaming #Localization #ChinaMarketEntry #InternationalBrands #Rihanna #TrendingInChina #DigitalStrategy #Chinesemarketing #ChinaMarketTrends #WeChat

When it comes to campaigns in China, it's crucial to understand the cultural nuances and audience expectations. Recent missteps, such as the backlash faced by a well-known brand - Blue Moon's Mother's Day campaign, serve as a cautionary tale. Their failure to align with the evolving cultural trends and promotion of inclusivity resulted in negative feedback. Their ad, displayed in elevators, aimed to honor mothers but ended up perpetuating outdated gender roles and drew widespread outrage on social media. In today's society, where household responsibilities are shared among all family members, the campaign's reinforcement of stereotypes faced criticism. By understanding and adapting to the newest cultural trends, brands can strengthen their position in the Chinese market and foster meaningful relationships with their audience. Let's make sure that our marketing efforts not only promote products but also respect and connect with the diverse beliefs and values of the Chinese consumers. Read more: https://lnkd.in/gXXKHdqR #chinesemarketing #chinese #Chinesecampaign #WeChat #WeChat #Chinesesocialmedia #mothersday

China's Visa-Free Extended to 2025! Handy guide to install and use the Must-Have APP - #WeChat 🇨🇳 China has announced that it's extending its visa-free entry program for citizens of 11 European countries including #Austria , #Belgium , #France , #Germany , #Hungary , #Ireland , #Italy , #Luxembourg , #theNetherlands , #Spain , and #Switzerland and #Malaysia until the end of 2025. 🌍 Citizens can now enjoy up to 15 days of visa-free travel in China, creating an incredible opportunity to experience the country's rich culture and attractions. 💚 WeChat is a MUST - HAVE app to fully experience China's culture and attractions. Check out these 3 videos to easily set up and start using WeChat Pay to boost your journey!👇 Step 1 Get started with #WeChat https://lnkd.in/eJhDWyMd Step 2 Register #WeixinPay for use in the Chinese Mainland https://lnkd.in/eQYDR8-q Step 3 Using Weixin Pay in the Chinese Mainland https://lnkd.in/esVUa6Aw #ChinaVisaFree #EuropeanTravel #ExploreChina #BoostTourism #wechat #China #chinesedigitalmarketing

NEXT

COM:NEXTPORTCHINA

NextportChina