First Look is a company that invests in women and diverse entrepreneurs building technology in Finance, Health, Real Estate, and the Future of Work.

First Look

Currently, European VCs are not investing in women or diverse founders or firms at scale. They’re missing opportunities that we believe are lucrative, growth driven, and resilient. The lack of competition gives us an advantage because as other VC firms don’t look at these founders, we get First Look. 

Conversely, for founders who are women or diverse, there is a funding gap because there is an access gap. They aren't getting through the door to pitch. This creates an unparalleled opportunity to be positioned as their first investor.

First Look was formed to solve four problems:

1. The lack of women and diverse investors in Europe;
2. Which causes a lack of investments in women and diverse entrepreneurs;
3. In order to capitalise on the $4 trillion in value currently being lost by not investing in these founders;
4. The potential for enhanced economic returns and alpha generated by investing in diversity across the different verticals.

Our name speaks to our purpose, beliefs and values. We fundamentally believe that women and diverse entrepreneurs - where for us diversity is ethnicity, sexuality, gender, or socio-economic background - have enormous potential, and the vast innovation that these businesses will create is not being economically accelerated because they're not getting a look in. We exist to empower them as they look at the world differently.

First Look Capital

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Greater Baltimore-Maryland Area Companies With Fewer Than 1000 Employees (Top 10K)

East Coast Events Companies

United States Wedding Companies

Southern US Events Companies

The First Look is the only online wedding planning platform matching engaged couples to planners for a-la-carte, affordable, wedding planning support on demand.

How It Works: Clients can book appointments online for 25 or 55-minute sessions to talk about budget creation and management, venue selection, vendor selection, day of timeline creation, and more. This affordable yet personalized approach helps provide the luxury of wedding planning to clients of all backgrounds.

What Makes Us Different: Clients will have the option to select which planners to book appointments with based on location or name. Examples: 1) If Jane needs help finding a venue in Las Vegas and has a tight budget, she could search for a Nevada planner, 2) if Taylor worked with a specific consultant before, and wants to work with them again, then they can book directly on that planner's calendar.

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North America

The First Look

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CAPITAL:FIRSTLOOK

First Look