Buzzbassador empowers Shopify brands to engage influencers and creators to generate word of mouth marketing at scale.

Buzzbassador

Building the first ever autopilot mode for influencer marketing. Powerful, end-to-end automated workflows that empower brands to remove hours of manual work from every stage of partnering with creators — from discovery and onboarding to campaigns, payouts, and reporting. 
Backed by Google, Techstars, JP Morgan & more

Bulldog Angel Network

Google for Startups Black Founders Fund

Techstars

Co-Founder Shelby Baldwin will be pitching Buzzbassador live on stage on March 8 at PS27 Ventures Female Founders Forum Shark Tank pitch competition! We are excited to bring some BUZZ to Florida's largest International Women's Day celebration 🐝

2023 Wrapped: Buzzbassador's version 🥳

(Thank you, #SpotifyWrapped, for the inspiration!)

As the year comes to a close, we wanted to reflect on all the amazing things accomplished within our community and platform this year.

To our network of 200,000+ #brands and #creators -- this was YOUR YEAR! You shattered sales & activation records, generated tons of buzz, and connected with each other across the world.

Take a moment to scroll through these stats and celebrate our wins! Thank you for a great year, and we can’t wait to keep supporting you in the next one.

#Wrapped2023 #InfluencerMarketing #CreatorEconomy #AffiliateMarketing #Shopify #eCommerce

#TikTokShop has been all the buzz 🐝 lately, and of course, creators and brands alike have a lot of questions.

With every new platform or platform evolvement that affects the intersection of online shopping, social media, and digital marketing, there can be a feeling of overwhelm. "Great, *another* platform I have to learn and implement 🥲"

We've seen a lot of questions going around in our community like:
- What, *exactly*, is TikTok Shop?
- What impact does it have on #eCommerce and creator/influencer marketing?
- What brands have had success with it so far? How did they do it? 
- Should my brand be on TikTok Shop?
- How do I launch on TikTok Shop?
- Where is TikTok and the greater landscape of #SocialCommerce going in the future? 

THE GOOD NEWS: We answered all of these questions and more in our latest blog post: a detailed, step-by-step playbook about TikTok Shop, specifically for online-first small and medium businesses. 🤓

Dive in at the link below to read everything you need to know about TikTok Shop and how it can help you grow your business.

📖 The Small Business's Guide to TikTok Shop: Everything You Need to Know - https://lnkd.in/gn4RrEiG

#TikTok #TikTokMarketing #SmallBusiness #Shopify #InfluencerMarketing #CreatorEconomy

The biggest online shopping weekend of the year is less than two weeks away, and we know our community of eCommerce business owners and marketers is pushing full speed ahead through the chaos  🛒🛍🚀

We've covered influencer and creator marketing tips for #BlackFriday #CyberMonday -- BFCM -- many times in the past (check out our blog and YouTube). This year, we wanted to delve into another topic that's just as important to get right, especially around a high-traffic shopping time like the holidays: data.

Successful eCommerce now hinges on harnessing consumer behavior and data correctly. This evolution is not just a trend but a reflection of years of market observation, adaptive strategies, and technological innovation. 

Luckily, being backed by Google for Startups allows us to tap into a wealth of knowledge and resources about data-driven sales and marketing that only an industry leader like #Google can provide. So, we asked the experts to help us get resources together for our community on this topic -- and they delivered! 

Check out our latest blog post on how eCommerce merchants can maximize their sales success through #BFCM2023 and beyond, using tools like Google Analytics, Google Ads, and more. We are excited and thankful to have had this blog co-written by Audrey Stone, Principal Analytical Lead @ Google and an expert on all things measurement, data, and attribution.

This guide is packed with insight and value, and we are taking notes 📝 Click the link below to read it for yourself.

👉  https://lnkd.in/dnZbCcSJ 

#GoogleForStartups #BFCM #Data #Shopify #eCommerce #BlackFriday2023 #CyberMonday2023 #GoogleAnalytics #GoogleAds

Calvin Waddy, III and I will be in #Atlanta this week (September 26-29) for the Goodie Nation summit at Venture Atlanta Conference!

We are so excited to finally be attending #VentureAtlanta in person after Buzzbassador was a selected Showcase company for the virtual event in 2020 🎉

We also look forward to meeting some of our fellow Google for Startups cohort founders IRL, and reuniting with a few of our Techstars Atlanta Powered by J.P. Morgan mentors, founders & friends.

If there is anyone else we should connect with while we’re in ATL — investors, consumer brand founders, anyone — let me know!

#entrepreneurship #seedstage #fundraising #startups #techstars #googleforstartups

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