Under Armour, Inc., together with its subsidiaries, engages in the developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company offers its apparel in compression, fitted, and loose fit types. It also provides footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications. In addition, the company offers accessories, which include gloves, bags, headwear, and sports masks; and digital subscription and advertising services under the MapMyRun and MapMyRide platforms. It primarily offers its products under the UNDER ARMOUR, UA, HEATGEAR, COLDGEAR, HOVR, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, mono-branded Under Armour retail stores, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through a network of 422 brand and factory house stores, as well as through e-commerce websites. It operates in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. Under Armour, Inc. was incorporated in 1996 and is headquartered in Baltimore, Maryland.

Under Armour, Inc.

Under Armour is obsessed with being better, stronger, and more focused than anyone else out there.  

Our mission: to make athletes better. 

Our vision: to inspire you with performance solutions you never knew you needed and can’t imagine living without. 

Our values define and unite us, the beliefs that are the red thread that connect everyone at Under Armour. Our values are rallying cries, reminding us why we’re here, and fueling everything we do. 

LOVE ATHLETES 

We believe in waking up every morning to make athletes legendary. From the best of the best to the ones just getting started, we put the athlete at the center of everything we do. We create fearlessly with the courage and conviction to defy convention. We innovate by taking bold and smart risks. We show up big where athletes train, compete, and recover. 

CELEBRATE THE WINS 

We believe our victories, big and small, bring us together as a team. We celebrate our accomplishments, giving credit where it's due. We take time to have fun. We channel past successes to inspire our next win. 

STAND FOR EQUALITY 

We believe sport is the great unifier. We don't sit on the sidelines; we speak up for fairness and equity. We treat each other with respect. We apply different perspectives in our work. We come together as a force for good to serve the communities we represent. 

ACT SUSTAINABLY 

We believe our work is not just what we do but how we do it. We work ethically and efficiently to perfect performance while reusing the Earth's resources. We seek new information to develop lasting solutions. We protect our planet for all who now play, and all who will play, on our home field. 

FIGHT ON TOGETHER 

We believe strength is built through tackling adversity. We act with an enterprise mindset in the best interest of the Brand. We help each other overcome obstacles. We act with integrity, have honest conversations and grow over mistakes. We approach challenges with positive intent and never quit. 



BDT & MSD Partners

Under Armour

#Disney and #UnderArmour teamed up for a unique collaboration in celebration of #Iwaju and the next generation of Black creative talent.

Our design team, led by Sr. Footwear Designer, Reggie Wilson, collaborated with filmmakers from Disney Animation and Kugali Media to create one-of-a-kind designs that can only be seen in the new groundbreaking series.

All episodes of Walt Disney Animation Studios and Kugali Media’s #Iwájú are now available on Disney+.


An All-Star surprise for GOOD!

Brynlee Walker was born with a condition called hypotonia that requires her to wear special braces. When her braces wouldn't fit in her favorite Curry Brand shoes, Brynlee didn't give up, she wrote a letter to Stephen Curry and the Curry Brand team.

The stars aligned during All-Star Weekend when Brynlee and her family received the surprise of a lifetime from Stephen at “Curry’s Gameroom” – #UnderArmour and Curry Brand’s pop-up activation in Indianapolis.

More to come…

Today we debuted Curry Brand’s newest national commercial. It’ll have you doing your thing. 

As part of our year-long “When You Do Your Thing” campaign, Curry Brand launched a :30 long anthem video. 

The spot, which is driven by an instantly recognizable track, features Curry Brand and Under Armour athletes, Kelsey Plum and De'Aaron Fox.

I can remember a few commercials I grew up watching. I get nostalgic thinking about it. Likewise, I hope in 20 years some kids looks back fondly on this spot…and maybe even remember how they used to do their thing.

Last week, we welcomed #UnderArmour athlete Tyrone Mings to our HQ Campus!

We were able to give Tyrone a full two-day tour to deep dive about our product, innovation, and social strategies, meet the team, and even get a workout out in!

The team was able to meet Tyrone and learn about his monumental rise to Aston Villa F.C. and the English National Team. He connected with our teammate resource group, BEAT (Black Employees Achieving Together), and spent one-on-one time with both our CEO, Stephanie Linnartz, and Founder,  Kevin Plank.

Thank you, Tyrone, for helping us #ProtectThisHouse

“The idea behind this shoe was to redefine what a basketball shoe could be, in a way that only #UnderArmour could. We wanted to allow the athlete to feel something completely new- a seamless 1:1 fit and truly natural playing experience."

Teammate Kristoffer Cook, Global PLM, Basketball Footwear, breaks down the inspiration for Under Armour’s most innovative basketball shoe ever, the FUTR X ELITE.

Built from the ground up, the award-winning UA #Flow technology provides a lightweight, responsive underfoot feel with unmatched grip on-court. #Intelliknit uppers offer breathability and dynamic compression for 360-degree comfort, and a 3D-molded heel counter locks your foot into place. With less material, weight, and ZERO distractions, the FUTR X ELITE looks to define a new standard for #basketball #sneakers moving into the future.

Check it out! ↓
https://lnkd.in/erQSM3Tx

	Dec '13	Dec '14	Dec '15	Dec '16	Dec '17	Dec '18	Dec '19	Dec '20	Dec '21	Mar '23	Mar '24
revenue	2.33B -	3.08B 32.26%	3.96B 28.50%	4.83B 21.82%	4.98B 3.07%	5.19B 4.35%	5.27B 1.42%	4.47B 15.05%	5.68B 27.01%	5.90B 3.87%	5.70B 3.42%
cost of revenue	1.20B -	1.57B 31.52%	2.06B 30.89%	2.58B 25.61%	2.74B 5.92%	2.85B 4.20%	2.80B 1.97%	2.31B 17.24%	2.82B 21.92%	3.25B 15.32%	3.07B 5.61%
gross profit	1.14B -	1.51B 33.04%	1.91B 26.01%	2.24B 17.73%	2.24B 0.21%	2.34B 4.54%	2.47B 5.56%	2.16B 12.57%	2.86B 32.47%	2.65B 7.41%	2.63B 0.72%
selling and marketing expenses
general and administrative expenses
selling general and administrative expenses	871.57M -	1.16B 32.89%	1.50B 29.25%	1.82B 21.79%	2.09B 14.46%	2.18B 4.58%	2.23B 2.36%	2.17B 2.77%	2.33B 7.49%	2.37B 1.32%	2.40B 1.48%
research and development expenses
other expenses	-1.17M -	-6.41M 446.93%	-7.23M 12.85%	-2.75M 61.92%	-3.61M 31.18%	-9.20M 154.65%	-5.69M 38.19%	168.15M 3,056.28%	-51.11M 130.40%	16.78M 132.83%
cost and expenses	2.07B -	2.73B 32.10%	3.55B 30.19%	4.41B 24.00%	4.82B 9.46%	5.04B 4.36%	5.03B 0.09%	4.49B 10.81%	5.16B 14.94%	5.62B 8.98%	5.47B 2.63%
operating expenses	871.57M -	1.16B 32.89%	1.50B 29.25%	1.82B 21.79%	2.09B 14.46%	2.18B 4.58%	2.23B 2.36%	2.17B 2.77%	2.33B 7.49%	2.37B 1.32%	2.40B 1.48%
interest expense	2.93M -	5.33M 81.90%	14.63M 174.19%	26.43M 80.71%	34.54M 30.66%	33.57M 2.81%	21.24M 36.73%	47.26M 122.50%	-44.30M 193.74%	-12.83M 71.05%
ebitda	314.48M -	419.64M 33.44%	502.25M 19.69%	562.34M 11.96%	148.28M 73.63%	330.70M 123.02%	417.51M 26.25%	321.30M 23.04%	708.47M 120.50%	421.43M 40.52%	372.34M 11.65%
operating income	265.10M -	353.95M 33.52%	408.55M 15.42%	420.32M 2.88%	27.84M 93.38%	-25.02M 189.85%	236.77M 1,046.44%	156.31M 33.98%	486.29M 211.10%	283.81M 41.64%	229.75M 19.05%
depreciation and amortization	50.55M -	72.09M 42.62%	100.94M 40.01%	144.77M 43.42%	173.75M 20.02%	181.77M 4.62%	180.74M 0.57%	164.98M 8.72%	222.18M 34.67%	137.62M 38.06%	142.59M 3.61%
total other income expenses net	-1.17M -	-6.41M 446.93%	-7.23M 12.85%	-2.75M 61.92%	-127.66M 4,533.87%	-192.35M 50.67%	-26.93M 86.00%	-648.86M 2,309.60%	-95.41M 85.30%	16.78M 117.59%	32.32M 92.63%
income before tax	260.99M -	342.21M 31.12%	386.69M 13.00%	391.13M 1.15%	-10.31M 102.64%	-67.79M 557.56%	209.84M 409.56%	-492.54M 334.72%	390.88M 179.36%	287.76M 26.38%	262.07M 8.93%
income tax expense	98.66M -	134.17M 35.99%	154.11M 14.86%	132.47M 14.04%	37.95M 71.35%	-20.55M 154.15%	70.02M 440.72%	49.39M 29.47%	32.07M 35.06%	-101.05M 415.06%	30.01M 129.70%
net income	162.33M -	208.04M 28.16%	232.57M 11.79%	258.66M 11.22%	-48.26M 118.66%	-46.30M 4.06%	139.82M 401.97%	-541.93M 487.60%	360.06M 166.44%	386.77M 7.42%	232.04M 40.01%
weighted average shs out	421.39M -	426.45M 1.20%	431.00M 1.07%	436.33M 1.24%	440.73M 1.01%	445.81M 1.15%	450.96M 1.15%	454.09M 0.69%	465.50M 2.51%	451.43M 3.02%	440.32M 2.46%
weighted average shs out dil	431.92M -	438.76M 1.58%	441.74M 0.68%	444.90M 0.72%	440.73M 0.94%	445.81M 1.15%	454.27M 1.90%	454.09M 0.04%	468.64M 3.21%	461.51M 1.52%	451.01M 2.27%
eps	0.39 -	0.49 25.64%	0.54 10.20%	0.46 14.81%	-0.11 123.91%	-0.10 9.09%	0.31 410.00%	-1.19 483.87%	0.77 164.71%	0.86 11.69%	0.53 38.37%
epsdiluted	0.38 -	0.48 26.32%	0.53 10.42%	0.45 15.09%	-0.11 124.44%	-0.10 9.09%	0.31 410.00%	-1.19 483.87%	0.77 164.71%	0.84 9.09%	0.52 38.10%

COM:UNDERARMOUR

Under Armour

Last Close

8.43

22/11 21:00

Market Cap

2.96B

Beta: -

Volume Today

3.53M

Avg: -

Preview