Sign in
Stories
Byju's: Education Turned into a Sales Machine
Share
BYJU's Seeks Arbitration for Payment Dis...
Byju's Founder: Financial Rise to Fall
Byju's Valuation Plummets, Founder's Net...
Overview
API
Byju's, founded in 2015, initially aimed to revolutionize math and science education in India, but shifted focus to a sales machine, employing Bollywood stars and soccer legend as brand ambassadors. The company became a global acquisition juggernaut, spending nearly $3 billion on remote learning during the pandemic.
Ask a question
How does Byju's' pivot from education to sales impact the perception of learning apps and their value?
How might this shift in focus affect the future of education technology and its role in the digital age?
What are the potential implications of Byju's' significant global acquisition spree on the remote learning market?
Article Frequency
0.2
0.4
0.6
0.8
1.0
Oct 2023
Nov 2023
Dec 2023
Coverage