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CBS News Innovates Streaming Approach
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CBS News is rebranding its streaming service to CBS News 24/7, led by Wendy McMahon, introducing new shows like 'CBS News Confirmed' to combat misinformation. The network plans to expand John Dickerson's show and set up news hubs in cities such as Cleveland and Las Vegas, aiming to excel in free streaming by leveraging its local news success playbook through a unique approach focused on quality journalism and combating misinformation.
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How does the localization strategy of CBS News align with current trends in the media industry?
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