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Celebrity and Brand Integration on BeReal
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BeReal, a social media app, is set to introduce a new feature where celebrities and brands will officially join regular users, enhancing the app's unique culture of informality and immediacy.
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How could this integration influence the way users perceive the authenticity and relatability of public figures and brands on social media platforms?
How might the presence of celebrities and brands on BeReal impact the app's user demographics and engagement patterns?
What measures can BeReal implement to ensure that all accounts, including verified ones, abide by the same rules and maintain the app's unique culture?
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