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Customer Preference for Regular Checkout
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Study reveals customers prefer 'regular checkout' with human cashiers to self-checkout, citing loyalty and reward factors. Retailers are reevaluating self-checkout due to increased losses and staffing costs.
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How can retailers effectively convince customers of the value of self-checkout despite the loyalty and reward factors associated with 'regular checkout'?
In what ways might the shift away from self-checkout influence consumer behavior and preferences in other industries?
What impact do these changes in self-checkout policies have on customer satisfaction and overall shopping experience?
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