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Drug Giants Secure Market Supremacy
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Overview
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Novo Nordisk and Eli Lilly are set to maintain market dominance in the GLP-1 hormone-mimicking drugs sector for diabetes and obesity, outpacing their competitors like Ozempic and Mounjaro. Factors such as first-mover advantage, robust drug pipelines, manufacturing capacity, and data superiority contribute to their stronghold. The market is projected to reach $100 billion by 2030 with Novo and Lilly leading the way.
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How can competitors overcome the barriers posed by Novo Nordisk and Eli Lilly to gain market share?
In what ways might the increasing dominance of Novo and Lilly impact healthcare accessibility and affordability globally?
What innovative strategies could emerging pharmaceutical companies adopt to compete with industry giants?
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