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Fantasy Reigns: Sarah J. Maas Triumphs
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Sarah J. Maas leads as top author in 2024's Q1 with fantasy series. 'BookTok' boosts her success, driving surge in fantasy and romance book sales at the expense of nonfiction.
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How might the rise of 'BookTok' influence future book marketing strategies and author success?
In what ways could the decline in nonfiction sales prompt publishers to adapt their publishing strategies?
What impact could the dominance of fantasy and romance genres have on the literary landscape and reader preferences?
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