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Gaming as Revenue Source: Amazon and Walmart
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Amazon and Walmart are leveraging games to generate revenue amidst consumer inflation concerns. Amazon is introducing new Prime content and commercial-free streaming, while Walmart partners with Unity to sell products within 3D experiences.
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How might the integration of games into e-commerce impact consumer behavior and spending habits?
In what ways could the gaming revenue strategy influence the competitive landscape of the retail industry?
What are the potential challenges and risks associated with relying on games as a revenue source?
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