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Hollys Cafe Expands to Osaka
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South Korean cafe chain Hollys is venturing into Japan with its inaugural store in Osaka, targeting South Korean tourists. The cafe will introduce Korean culinary delights like yakgwa-topped lattes and hanrabong beverages.
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Could this expansion impact the cafe chain's overall brand perception and market positioning in Asia?
How might Hollys' unique Korean menu items resonate with Japanese consumers in Osaka?
What challenges could Hollys face in adapting to the Japanese market and competing with local cafes?
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