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Luxury Brand LVMH's Olympic Sponsorship
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Overview
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LVMH, a luxury conglomerate, partners with Paris Olympic Games 2024, investing $160 million and expanding real estate in key global cities for immersive brand experiences.
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How does LVMH's real estate expansion tie into its overall branding strategy?
In what ways could LVMH's approach influence the luxury industry's future partnerships and strategies?
What impact might LVMH's Olympic sponsorship have on its global brand perception?
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