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McDonald's Revenue Up Amid Conflict
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McDonald's first-quarter revenue rose by 1.9% despite Middle East conflict hindering sales. The company felt the impact of reduced sales from a region contributing a significant percentage of its profits, leading to declining performance in the US market following price hikes.
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How do geopolitical events in one region affect global corporations like McDonald's in various markets?
How might McDonald's strategize to mitigate the impact of regional conflicts on its profits?
What pricing strategies could McDonald's adopt to retain customers while ensuring revenue growth?
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