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OnePlus 12 Global Launch Revealed
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OnePlus is set to globally launch the OnePlus 12 on January 23, 2024, featuring cutting-edge hardware and a commitment to user-centric technology. The device is powered by Qualcomm's Snapdragon 8 Gen 3 SoC, offering a 6.82-inch LTPO AMOLED display, up to 1TB of storage, and a triple-lens camera arrangement. The launch was announced during a special fireside chat hosted by OnePlus founder Pete Lau and other key figures, emphasizing the brand's Never Settle ethos.
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How does the OnePlus 12's cutting-edge hardware contribute to its position in the smartphone market?
How does the emphasis on the Never Settle ethos reflect OnePlus' brand identity and market positioning?
What strategies does OnePlus employ to maintain its commitment to user-centric technology?
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