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Postbank's Generous Incentive: Get 75€ Playstation Credit!
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Postbank is enticing new customers with 75€ Playstation credit if they open a free depot by May 19, 2024, and retain it for twelve months. This depot enables international securities trading without management fees.
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How might this marketing strategy impact Postbank's customer acquisition and retention rates?
In what ways could offering non-monetary incentives, like gaming credits, influence consumer behavior towards financial products?
What other industries could benefit from similar cross-promotional tactics like this?
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