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Studios' Licensing Rivalry with Netflix
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Studios are relying on licensing TV and movie content to rival Netflix, with Warner Bros. Discovery and Disney resuming licensing programs to Netflix. The streaming divisions of WBD and Disney have reported improved profitability, while Comcast and Paramount Global anticipate losses in their streaming units.
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How are the financial performances of streaming divisions influencing the overall market dynamics in the entertainment industry?
How might the licensing agreements between studios and Netflix impact the competitive landscape of the streaming industry?
What strategies are studios employing to improve their profitability through content licensing?
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