AdPushup is an ad revenue optimization platform that helps content creators generate more revenue by connecting them to premium advertising exchanges, deploying ad serving technology, and providing ad operations expertise.

AdPushup

AdPushup was formed in 2014 with a simple idea: While A/B testing was becoming popular, no one was using it to optimize publisher-side ad layouts. Our founders built and launched a prototype to get proof-of-concept, which resulted in double-digit revenue growth for our first website. Since then, we’ve garnered top media mentions, raised multiple rounds of funding, and expanded to being a one-stop revenue optimization platform for web publishers. In addition to being a Google NPM AdX Partner, we’re a Microsoft Ventures backed startup, and winner of the NASSCOM Emerge 50 award. Today, we serve and optimize over 2 billion monthly ad impressions for our 300+ publishing partners worldwide.

Kima Ventures

Ashim Mehra

Avlesh Singh

Paras Chopra

Sachin Arora

Shubham Gupta

Microsoft Accelerator Bangalore

GENIEE

Purvi Capital

Keith Yuki Isobe

Important Alert: Imposters Using AdPushup's Name 📢 

It has come to our attention that some individuals are falsely claiming to be employees of AdPushup and are attempting to scam others under our brand name. These imposters are not affiliated with our company in any way. 

We urge everyone to stay vigilant and verify the authenticity of any communication claiming to be from AdPushup. If you are contacted by someone who claims to represent our company, please double-check their credentials and reach out to us directly through our official channels.

Our employees have verified LinkedIn profiles and our employee directory can be accessed on our LinkedIn page as well as on the AdPushup Website's Team Page (https://lnkd.in/gvgr_Z3d). 

You can easily identify our official email IDs as firstname.lastname@adpushup.com or firstname@adpushup.com. 

Your safety and trust are our top priorities. If you encounter any suspicious activity, please report it to us immediately at info@adpushup.com. 

Thank you for your understanding and cooperation. Stay safe!

#AdPushup #SecurityAlert #ScamAwareness #StayVigilant

Big News from Zelto (AdPushup)!

We’re excited to share that Keisuke Terada (寺田恵輔) has stepped into the role of Chief Operating Officer (COO) at Zelto, Inc. and Geniee International Group. 

Mr. Terada has been with the Geniee family since 2018, and his impact has been tremendous—from leading the Zelto PMI project to driving our global expansion strategy. His ability to bring teams together and navigate the complexities of international markets has been key to our success. 

As he takes on this new role, we’re confident that Mr. Terada will continue to push Zelto forward, opening up new opportunities and strengthening our presence on the global stage.

Please join us in congratulating Keisuke Terada on this well-deserved promotion! Read more about this news here: https://lnkd.in/d56W2CcD 

#Zelto #Leadership #GlobalGrowth #COO #announcement #newappointment

Looking for a fresh approach to increase your ad revenue? Don't miss out on the lucrative world of native advertising. 

Native advertising allows you to monetize your content in a way that feels natural and authentic. And, our new blog features the top 15 native ad networks for publishers to consider in 2024.

Here's what our blog includes:

- Why is Native Advertising a Good Choice for Publishers?
- 4 Native Advertising Types Worth a Publisher’s Attention in 2024
- Types of Programmatic Native Ad Networks
- Top 15 Native Ad Networks for Publishers
- Factors to Consider While Choosing a Native Ad Network

and a lot more.

So, explore different native ad networks, find your perfect match, and watch your revenue grow. 

Here's the link to our blog - https://lnkd.in/gwB6kQdB 

#nativeadnetworks #nativeads #adnetworks #adexchange #programmaticadvertising #adpushup #nativeadvertising #adtech #advertisingtechnologu

We're #hiring a new Sales Development Representative in New Delhi, Delhi. Apply today or share this post with your network.

Ever wondered what truly sets DSPs and SSPs apart? These two terms are everywhere in ad tech, but understanding how they work together helps with smarter monetization strategies.

From how these platforms handle ad inventory to their impact on your bottom line, our blog have covered it all. 

Here's what you'll find in our guide:

- Differences and similarities between DSP and SSP
- A side-by-side comparison of DSPs, SSPs, and Ad Exchanges
- What Data Management Platforms (DMPs) bring to the table

and so much more.

Click the link here to read our blog - https://lnkd.in/gx_VdeTa

We're #hiring a new Marketing Operations Manager in Delhi. Apply today or share this post with your network.

With global ad spending growing 4-5% annually, there's no better time to get your ad budget and payment questions answered.

If you're a publisher or advertiser looking to refine your ad budget strategy and maximize ROI, our exclusive on-demand webinar, “Ad Budgets and Payment Trends in Ad Tech 2024” is a must-watch. Featuring Nick Carrabbia, Executive Vice President, OAREX, and Keisuke Terada, 寺田恵輔 Director of Marketing, AdPushup, the session provides expert strategies and insights that you can implement right away to optimize your efforts.

Here’s what you can expect:

✅A comprehensive overview of the ad tech ecosystem trends in 2024. 
✅Expert strategies to optimize your ad budgets and boost ROI
✅Insights into CPM dynamics, with expert tips to balance publisher revenue with advertiser budgets.
✅Strategies for budget management and how to choose the right payment partner
✅Our experts will guide you through the latest payment trends, models, infrastructure, regulatory impacts and much more

Watch here: https://lnkd.in/gPBAhurH

We're #hiring a new Account Management Associate in Delhi. Apply today or share this post with your network.

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