Advertiser Perceptions provides research-based strategic market intelligence for media, advertising, and ad tech executives. The firm facilitates data-driven insights and expert analyses to support informed business decisions.

Advertiser Perceptions

Advertiser Perceptions | 2,014 followers on LinkedIn. Strategic Marketing Intelligence. for the Advertising Industry... ACTIVATED | Advertiser Perceptions is the leader in providing research-based strategic market intelligence to the complex and dynamic media, advertising, and ad tech industries. 

Our curated, proprietary Ad PROS™ Network and deep relationships with the largest advertisers provide clients with an unbiased view of the market, their brand, and the competition. Our experts provide timely and actionable guidance enabling clients to improve their products and services, strengthen their brands, and drive more revenue.

Randy Cohen

President & Chief Strategy Officer at Advertiser Perceptions

Kevin Mannion

Market Intelligence at Advertiser Perceptions

John Bishop

Marketing & Consulting Services Executive

George Musi

Excited to sit alongside Jill Cruz , Jennifer Reichart Kisling , Kristin E., Suzanne Skop & Jean-Yves Couleaud next week as we talk about the convergence of two major industry areas: CTV and retail media!

Top benefit of gaming ads according to advertisers? They deliver hard to reach audiences. MediaPost recently featured results from Advertiser Perceptions ' latest Gaming Advertising Study in Ad Gamesmanship: Advertisers Are Moving Dollars Into This Growing Category. Article linked in comments.

Thanks, AdExchanger for the great recap of our 2025 predictions! https://lnkd.in/g9yjW53d

Advertiser Perceptions Research Shows US Advertisers See an Average 33% Increase in ROI with Data Standards https://ow.ly/i2Y850THR0M #marketing #martech #technology

MarTech Series

For the latest trends on CTV measurement, check out the playback of our session at Streaming Media Connect last month! Congrats, Erin Firneno , Alan Wolk , C.J. Leonard , Christina Chung & Julie Triolo for an engaging, informative session! https://lnkd.in/eqXnRWzA

Join AP's Sarah Bolton, DPAA and Kochava as we explore the latest in DOOH for performance marketers. Register for the Wednesday, Sept. 11 webinar here: https://lnkd.in/euxWu9ZE

https://ow.ly/QE4P50Qg8o3 Media outlets that uphold journalistic standards of information integrity and cover current events and social issues responsibly move up the shortlist for ad investment.

https://ow.ly/CsLy50Q8oy2 Now is the perfect time to take advantage of this limited-time offer and double the value of your Market Intelligence budget. Invest in an Advertiser Perceptions Market Report and get a U.S. and Global Macroeconomic Report on us. CLICK HERE FOR DETAILS...

Chief Operating Officer

Katie Jurina

Co-Founder and Board Member

Ken Pearl

President & Chief Strategy Officer

Chief Executive Officer

Executive Vice President

Andy Sippel

SVP Business Intelligence Operations

Doug Houghton

Vice President Business Intelligence

Erin Firneno

Executive Vice President Marketing

Frank Papsadore

VP, Business Intelligence

EVP Business Intelligence

Lauren Fisher

Chris O'Hara

VP Business Intelligence

Jamie Cohen

Director, Media

Advertising Companies (Top 10K)

Greater New York Area Companies With Less Than $1B in Revenue (Top 10K)

City of New York Companies With More Than 10 Employees (Top 10K)

East Coast Private Equity Stage Companies With More Than 10 Employees

Advertiser Perceptions delivers a research-based view of the advertising market with analysis and solutions for customers' key performance indicators and business objectives. They provide customers with the confidence to make organizational, sales, and marketing decisions, driving revenue and increasing client satisfaction.

Eureka Equity Partners

Private Equity Round - Advertiser Perceptions

New York

United States

North America

Advertiser Perceptions Research Shows US Advertisers See an Average 33% Increase in ROI with Data Standards

Three of Five CTV/OTT Advertisers Plan Ad Spending Increases

Agencies and brands struggle to define value in their partnerships

Retail, Social Media And CTV: The Fastest Growing Ad Supported Media, Research Shows

Advertiser Perceptions Launches Subscription Service

Advertiser Perceptions Launches Subscription Service 03/06/2024

Content more important focus for mobile ad campaigns post-COVID

Advertisers See Spending Shift to Streaming

Provides research-based insights and recommendations to help clients understand advertising decision-makers' opinions, plans, and motivations.

Offers subscription-based insights with regular updates on brand health, awareness, and perceptions over multiple years.

Produces frequent reports on trending topics such as CTV advertising, ad measurement, and programmatic advertising.

Develops customized intelligence for specific business cases, including market opportunity studies and brand positioning.

Activates curated expert communities for agile insights through roundtables, interviews, and surveys.

Provides self-serve access to comprehensive, objective insights, data, and analysis on advertising industry trends and media brands.

India

Asia

Vietnam

HTML5

Google Fonts

Google Tag Manager

Gravity Forms

Facebook Comments

Square E-Commerce (formerly Weebly)

Wordpress

Vimeo

Google Maps API

Apache Server

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legal

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events_dossier

partnerships_market_presence_dossier

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company_dossier

network

strategic_challenges

industry_trends

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private_financials

swot_analysis

financial_legal_advisories

company_structure

industry_analysis

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news impact assignment basic	general
public peers	general	Nov 17, 2024 3:15 AM	d8b4cfe6
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news processing basic	general
company summary	general
signals	general	Nov 17, 2024 3:15 AM	b5f87691
crunchbase trigger	general	Nov 17, 2024 3:15 AM	5f9a2e69
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li profile	general	Nov 17, 2024 3:15 AM	fd8a2013
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bundesanzeiger	filings
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private financials	financials

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