Ai Palette enables CPG companies to create consumer-winning products using Artificial Intelligence and Machine Learning. Its patented technology identifies emerging trends across 61B data points collated from 150+ data sources in real time, uncovering consumer drivers and motivations, and helping in creating product concepts that meet unmet consumer needs. Its Natural Language Processing algorithm can also understand 18 different languages including Asian languages, making it truly one of a kind.

Himanshu Upreti

Somsubhra GanChoudhuri

Ai Palette

Wisy provides on-device AI technology that delivers shelf-level insights for brands, enhancing store visibility and efficiency while supporting sustainability initiatives.

Wisy

Ai Palette enables CPG companies to create consumer-winning products using Artificial Intelligence and Machine Learning. Its patented technology identifies emerging trends across 61B data points collated from 150+ data sources in real time, uncovering consumer drivers and motivations, and helping in creating product concepts that meet unmet consumer needs. Its Natural Language Processing algorithm can also understand 18 different languages including Asian languages, making it truly one of a kind.  

With Ai Palette, you can:
- Quickly access consumer trends and insights without spending time and money on traditional market research. FoodGPT leverages a vast pool of over 61 billion data points, ensuring you stay in sync with the dynamic consumer landscape.

- Combine 1st party, 2nd party and 3rd party data and data sources in a single place to get faster research without investing a lot of time on digging into data sources.

- Generate compelling product concepts, fine tuned to resonate with your target audience, with elaborate product claims and messaging crafted in consumer language.

- Validate winning product hypothesis by marrying sales, consumer panel data, and secondary research data.

- Leverage powerful predictions for sales forecasting with each new product launch.

- Make new markets penetration or establish novel categories successfully backed by consumer data.

Headquartered in Singapore, it is currently working closely with some of the world's largest food companies, including Fortune 500 giants like Kelloggs', Nestle, Olam, Diageo etc.

Entrepreneur First

AgFunder

SGInnovate

Decacorn Capital

Anthill Ventures

Exfinity Venture Partners

Pi Ventures

Something has been brewing for a while... 

Every brand has a story, and ours just took a transformative turn.

As we step into this new chapter, we invite you to join us in experiencing Ai Palette's transformative journey. 

By merging the foundations of our legacy with the promise of tomorrow, we aim to set new benchmarks in innovation and excellence. 

This is more than a brand evolution; it's a reflection of our commitment to you and the world.

Watch it on YouTube: https://lnkd.in/gMB59qxD

#FoodInnovation #BrandReveal

🌟 Mushroom Mania Alert! 🍄 

Did you know Lion's Mane Mushroom is trending in the health and wellness sector. 

Our platform has found these top 5 consumer drivers for Lion’s Mane Mushroom:

1. Natural- the fact that it is a naturally occurring substance found in the nature and contains no added preservatives is a big thing for consumers
2. Taste- it tastes great in whichever way it is prepared
3. Diet- a great source of vitamins and minerals for people cutting down on unnecessary calories
4. Health- the myriad of health benefits it provides from brain to body is immense
5. Price- last but not least is the affordability factor 

It is now clear that this fungi isn't just a trend – it's a sensation! 

Time for CPG brands to hop on this magical mushroom train and ride it to market expansion glory! 🚀 

🔗 https://lnkd.in/gaqJDtK9

#AiPalette #shroomboom #cpg #innovation #foodandbeverage

2024 isn't just about talking the talk on sustainability - it's about walking the walk, and kudos to Sprite, The Coca-Cola Company for leading the charge with their latest innovation trial: Naked Label-Less Sprite Bottles!  

By stripping down to the essentials with label-free bottles, they're fizzing up the planet one eco-friendly sip at a time! 

And to add to that our data from the Food & Beverages Trends Report 2024 shows that consumer awareness of greenwashing is on the rise, making initiatives like this instrumental for brands. 

Dive into the trends shaping the industry - download the report here! ⬇️ 

🔗 https://lnkd.in/gbQrXJve

#AiPalette #foodandbeverage #innovation #cpg

Plant-Based Yogurt's Secret Sauce: Data-Driven Wisdom! 

A prominent F&B giant on a quest to conquer the Southeast Asian plant-based yogurt kingdom. 

But, here's the twist – they didn't charge in blindly! Instead, they embarked on an epic data-driven adventure.

From exploring social media whispers to dissecting e-commerce menus, this case study is the stuff of market analysis legends! 

Spoiler alert: They didn't rush into battle; they strategically waited for the perfect moment to launch their plant-based yogurt innovation.

Learn how data magic helped them dodge potential yogurt-y disasters and unlock a bright, creamy future. 

Read the full case study now and join the data-driven revolution!
🔗 https://lnkd.in/dAbnpfHT

#AiPalette #plantbased #datadriven #foodandbeverage #cpg

Are you ready to indulge in a culinary adventure like no other? 

The highly anticipated 2024 Food and Beverage Trends Report, meticulously crafted with the American palate in mind, is about to drop. 

We're diving deep into the hottest trends set to revolutionize the way you experience food and beverages. 

From sustainable dining experiences to delectable culinary crossovers, this report is your ticket to staying ahead of the curve. 

Join us as we uncover the flavors of the future that will tantalize your taste buds and transform the American dining scene on 15th February, 2024, 12 PM ET | 9 AM PT. 🍔🥗🌮 

🔗https://lnkd.in/gZ3dcCBG

#AiPalette #foodandbeveragestrends #2024Report #tastethefuture

Enhancing cognitive abilities is not a thing of future.

It is happening now and how?

A deep dive into the world of Lion's Mane Mushroom aka smart mushroom. 🍄

This remarkable natural wonder has been making waves for its potential cognitive-enhancing properties, often drawing comparisons to Adderall.

Join us as we delve into the science behind this brain-boosting fungus, exploring its history, benefits, and the exciting potential it holds for enhancing cognitive function. 🌿💡

Want to explore such interesting ingredients. Just schedule a demo with us!
🔗 https://lnkd.in/dm7PCgPv

#AiPalette ##lionsmanemushroom #brainpower #cognitiveenhancement  #naturalboost #brainhealth #cpg

🌱 Sustainability in 2024: Sprite's Groundbreaking Initiative! 🌍💧 

As we continue to navigate through 2024, it's inspiring to see major brands like Sprite embracing sustainability trends with such vigor and innovation!

🚫 Sprite Goes Label-Less: In an exciting development, Sprite is temporarily removing labels from their bottles in select UK Tesco Express Stores. This bold move in Brighton, Bristol, London, and Manchester reflects a growing trend towards more sustainable practices in the consumer market.

🌿 Eco-Friendly Bottle Design: These unique bottles are not just about aesthetics; they're a significant step towards environmental responsibility. Featuring an embossed logo and laser-engraved details, these bottles are made from 100% recycled plastic (excluding the caps). It's a clear commitment to reducing packaging waste.

🔄 Making Recycling Simpler: The removal of labels from Sprite bottles is more than just a cosmetic change. It simplifies the recycling process, directly addressing one of the critical issues in waste management. This aligns perfectly with the sustainability trends we've seen gaining momentum in 2024.

♻️ A Vision for a Waste-Free World: Sprite's trial is a part of their broader 'World Without Waste' strategy. With goals like matching every bottle sold with one collected and recycled by 2030, Sprite is setting a new standard for sustainability in the beverage industry.

🔍 Identifying the Bottles: Innovation doesn't mean confusion. These bottles are easily identifiable by their colored caps – green for Sprite and a transparent cap with a black tint for Sprite Zero. The same refreshing taste now comes with a badge of environmental friendliness!

As we witness and embrace such initiatives, it's clear that sustainability is the new way of life. Sprite's approach serves as a powerful example of sustainability.

Want to know more about why is sustainability trending and what is driving this theme?

Check out our detailed 2024 Food & Beverage Trends Report
🔗 https://lnkd.in/gbQrXJve

#AiPalette #sustainability2024 #FutureOfBranding #ecoinnovation #Sprite #recyclingrevolution #innovation

Celebrating Team Awesomeness 🎉

Hold on to your hats, folks! The Ai Palette squad is over the moon to share some exciting news. We've snagged the Trailblazers Transformation Award at the AI Trailblazers initiative, and boy, are we pumped! 🚀

It's a testament to our brainpower, enthusiasm, and the game-changing generative AI product we've cooked up. We're talking about a product that's turning heads and making waves in the CPG industry. 

Big shout-out to the Ministry of Communications and Information, Digital Industry Singapore (DISG), Smart Nation Singapore, and Google for recognizing and backing our innovation mojo.

The event was graced by esteemed guests like Josephine Teo, Ministry of Communications and Information, Singapore, and Mark M., Managing Director, Google Cloud, Southeast Asia, dropping in to celebrate with us.

Our journey at the AI Trailblazer initiative led us to create the Creative Suite—a generative AI platform by Ai Palette. It's like a magic wand for uncovering food trends, dreaming up product ideas, and whipping up marketing materials—all with a little natural language chit-chat and a sprinkle of Google Cloud's Vertex AI magic.

Hats off to our superstar team members—Kasun Sanjeewa Perera, Abdullah Al Imran, Dolly Agarwal, Jun Ming Chen, Zi Yi Ker. You all rock! 🌟 This award is not just about our tech; it's a high-five to the talent, teamwork, and dedication that's brought us this far.

Get ready for more boundary-pushing and mind-blowing innovations by Ai Palette. 🚀

🔗https://lnkd.in/gZK9qPt9

#AiPalette #GoogleTrailblazers #AIinnovation #TransformationAward2023 #CPGRevolution #generativeai #artificialintelligence

We all have heard and seen about the ozempic trend. It’s time to talk more in-depth about what is driving this madness.

✅GLP-1 
✅Anti-obesity
✅Weight Loss

These are the topics that boosting the uber popular ozempic trend. 

Find out more here: 
🔗 https://lnkd.in/deP7ECyF

#AiPalette #ozempic #weightloss #consumerinsights #consumerbehavior #innovation

🚀 Case Study: Australian Confectionery Giant's Rapid 6-Month Product Launch 🍬

🍫 The Challenge: The clock was ticking for an Australian confectionery giant. They had big dreams of launching a new product line within just six months. Traditional market research methods would have been too slow to meet their ambitious timeline.

🧐 The Solution: Enter Ai Palette's Data Framework—a game-changer in the world of product development. With the aid of AI-driven insights and data analysis, the confectionery giant swiftly navigated through market trends, consumer preferences, and emerging flavors.

🌟 The Result: What once seemed impossible became a reality. The Australian confectionery giant successfully launched their new product line on time, and with great success! 🚀

This case study showcases how leveraging data and AI can turn ambitious product launch goals into achievable milestones. Kudos to our partners for their innovation and trust in Ai Palette's technology. 🌐

Are you ready to accelerate your product development and achieve remarkable? Reach out to us for a demo and let's unlock the potential of your next big idea! 🌠

🔗 https://lnkd.in/dm7PCgPv

#AiPalette #casestudy #productlaunch #innovation #AiPalette #cpgindustry #consumerinsights

Metric
Company Name	Ai Palette	Wisy
Symbol
MSH ID	COM:AIPALETTE	AI:WISY
Market	PRIVATE	PRIVATE
Sector	Technology	Technology
Industry	Software Development	Retail Technology
Country	SG	AI
Stage	Series A	Seed
Employee Count	88
Website	aipalette.com	wisy.ai
LinkedIn	aipalette	wisyai
Founders

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Enterprise Value
Monthly Web Traffic	10.19K	270
Web Traffic Growth	-0.22	-0.08
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Raised Capital	6.30M

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Ai Palette

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