AppLovin is a self-described leading provider of mobile marketing solutions.

AppLovin

Pathmatics provides digital marketing intelligence to help brands identify digital opportunities and drive business growth. Self-described as having the broadest coverage in the industry, it monitors platforms including Facebook, Instagram, YouTube, Snapchat, TikTok, and more.

Pathmatics

Upland Software, Inc. provides cloud-based enterprise work management software in the United States, the United Kingdom, Canada, and internationally. It offers a family of software applications under the Upland brand in the areas of marketing, sales, contact center, project management, information technology, business operations, and human resources and legal. The company also provides professional services, such as implementation, data extraction, integration and configuration, and training services, as well as customer support services. It serves large global corporations, various government agencies, and small and medium-sized businesses, as well as financial, consulting, technology, manufacturing, media, telecommunication, political, healthcare, life sciences, retail and hospitality, and non-profit industries through direct and indirect sales organizations. The company was formerly known as Silverback Enterprise Group, Inc. and changed its name to Upland Software, Inc. in November 2013. Upland Software, Inc. was incorporated in 2010 and is headquartered in Austin, Texas.

Upland Software, Inc.

Technology, Information and Internet

Mobile Gaming Apps

PeopleFun

Computer Games

Lion Studios

AppLovin | 50,879 followers on LinkedIn. AppLovin makes technologies that help businesses of every size connect to their ideal customers. | AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. AppLovin is headquartered in Palo Alto, California, with several offices globally.

VP, Ecommerce at AppLovin

Paul Kennedy

Senior Manager @ AppLovin | HRIS - Workday

Carlos Soares

Building a publisher to empower the most rewarding e-commerce experience for all

Simon Baptist

Senior Manager, Technical Project Management at AppLovin

Erwin Ocampo

AppLovin has been made aware of a recruitment scam targeting job seekers with fake roles such as "app optimization." Our recruiters only contact applicants through our official Careers page [ applovin.com/jobs ] and applovin.com email addresses. Swipe to read our recruitment process below. Stay safe, and always verify your source before engaging.

Thanks to Pejman Nozad and Pear VC for hosting our CEO, Adam , at their Fall Speaker Series yesterday. 🙏 If you missed the live session, don’t worry—you can catch the recording here: https://lnkd.in/e_empQc3 .

How did Zynga 's "Words With Friends 2" find success on CTV? 🤔 Emile Goffas from SparkLabs shows how creative video ads helped scale and increase ROAS by 30%. More about SparkLabs here: https://lnkd.in/g4qs8zhT #CTVAds #MobileGames

"AppLovin is a source we could scale quickly, and it's now adding a lot of value to our traffic mix." – Sabrina Mügge , UA Lead at exmox GmbH . Hear more about exmox GmbH 's experience and the impact of our solutions on their user acquisition strategy. #UA #Exmox

This holiday season, go beyond search and social—tap into the power of in-app advertising. 👇 Paul Kennedy , our VP of e-commerce, shares how brands use mobile ads to connect with shoppers and drive growth. https://lnkd.in/ejJFZhdt #InAppAds #MobileAds #HolidayShopping

Our CEO & Co-Founder, Adam Foroughi , will join Pear VC 's Fall Speaker Series to share his thoughts on leadership, entrepreneurship, and key lessons from his journey. You can apply to attend here: https://lnkd.in/exBC8uuW .

Our Consumer Mobile Report shows why diversifying your ad channels can be a game-changer for growth. 💪 Let Joyce (Ting) Ye give you a quick look at what you’ll find inside. 👇 Get the complete report here: https://lnkd.in/esKZ2kQh #InAppAdvertising #MobileAds

Want to acquire users who stick around and boost your app's revenue? Here's everything you need to know about Customer Lifetime Value (LTV) and why it's key to smart mobile user acquisition. 👇 #LTV #UA

AppLovin Cares was honored to attend Inside Scoop, an annual event supporting the Pollen Initiative . The Pollen Initiative offers multimedia training programs, such as journalism, filmmaking, and writing workshops, to incarcerated individuals in prisons across the U.S. These programs provide a platform for building professional skills and telling their stories. Learn more about the Pollen Initiative and how you can get involved: https://lnkd.in/ez2_s8RY #AppLovinCares #PollenInitiative

#TBT to our spot at Times Square, NY, during Advertising Week! 🏙️ Great view and partnership with Nasdaq . 🙌 #AWNewYork24

Metric
Company Name	AppLovin	Pathmatics	Upland Software, Inc.
Symbol			UPLD
MSH ID	COM:APP-LOVIN	COM:PATHMATICS	COM:UPLANDSOFTWARE
Market	PRIVATE	PRIVATE	STOCKS
Sector	Technology	Commercial & Professional Services	Technology
Industry	Software	Advertising & Marketing	Software - Application
Country	US	US	US
Stage
Employee Count			1.06K
Website	app-lovin.com	pathmatics.com	uplandsoftware.com
LinkedIn	applovin
Founders

Metric
Market Cap		61.81M
Enterprise Value
Monthly Web Traffic	57
Web Traffic Growth
Valuation
Raised Capital

Metric
Revenue			297.85M
Revenue (LTM)
Revenue (NTM)
Gross Profit			142.88M
EBITDA			39.88M
Operating Income			-32.10M
Net Income			-179.87M
EPS			-5.61
Diluted EPS			-5.61
Revenue 2022
Revenue 2023
Revenue 2024
Revenue 2025
Revenue 2026

Metric
Revenue Growth (LTM)
Revenue Growth (NTM)
Gross Profit Growth (LTM)
EBITDA Growth (LTM)
Net Income Growth (LTM)
14-Day Growth Score
28-Day Growth Score
90-Day Growth Score
365-Day Growth Score

Metric
Gross Profit Margin			0.64
Operating Profit Margin			-0.09
EBITDA Margin			0.13
Net Profit Margin			-0.47
Return on Equity			-0.76
Return on Assets			-0.18
Return on Capital Employed			-0.04

APP-

COM:APP-LOVIN

AppLovin

Company Overview

Market Metrics

Financial Performance

Growth Metrics

Profitability Ratios

Valuation Multiples

Operational Metrics

Cash Flow Metrics

Balance Sheet Metrics

Efficiency Metrics

Metric
P/E Ratio			-0.77
P/B Ratio			0.54
Revenue Multiple (LTM)
Revenue Multiple (NTM)
EBITDA Multiple (LTM)
EBITDA Multiple (NTM)
Price to Sales Ratio			0.32
EV Multiple			2.28

Metric
Days Sales Outstanding			55.28
Days Payables Outstanding			51.65
Days Inventory Outstanding			0.00
Operating Cycle			55.44
Cash Conversion Cycle			32.79
Asset Turnover			0.39

Metric
Operating Cash Flow			49.94M
Free Cash Flow			48.72M
Cash Flow to Debt			0.08
Operating Cash Flow/Sales			0.17
Free Cash Flow Yield			0.33

Metric
Cash & Equivalents			236.56M
Accounts Receivable			8.92M
Inventory
Goodwill			353.78M
Debt to Capitalization			0.99
Debt to Assets			0.54
Current Ratio			2.39
Quick Ratio			2.29

Metric
Rule of 40 (LTM)
Rule of 40 (NTM)
Stock Comp to Revenue			0.08
R&D to Revenue			0.16
SG&A to Revenue			0.20