Audyence is a technology company that is building software to improve the ROI of B2B demand generation efforts. They provide a programmatic platform purpose-built for B2B cost-per-lead programs, offering direct, transparent access to an ecosystem of publishers and content syndication providers, reducing time-to-market, providing data-driven intelligence, and improving cost efficiency.

Audyence

Audyence is building software that dramatically improves the ROI of B2B demand generation efforts. Demand generation marketers deserve better. 

As the first programmatic platform purpose built for B2B cost-per-lead programs, Audyence provides demand marketers and agencies direct, transparent access to an ecosystem of publishers and content syndication providers, reduces time-to-market by up to 95%, provides data-driven intelligence that improves conversion rates, and improves cost efficiency by average of 50%. 

Welcome to the next wave of Demand Innovation.

Thought leadership content can and does enhance brand perception, builds trust and can influence buying decisions - but it's got to be good, consistent and objective. Some thoughts on the topic from the Audyence team. 
#leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM
https://lnkd.in/g94cFDWF 

The next batch of Audyence's modern lead gen building blocks for today's B2B Marketers is out. Getting near the end of the line of our ABCs but still got some new fresh perspectives to share. This week's letters U, V and W generate these key topics: Unify, Velocity and Workflow. 
#leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM

Back at it after the holiday break with the next set of B2B lead generation best practices in our fifth chapter of The Alphabet of Modern Lead Generation. Four new basic building blocks that will help B2B Marketers produce more leads, in less time, at lower costs with improved conversions. This week's letters Q, R, S and T represent these critical topics: Quality, Return (on Marketing Investment), Syndication and Transparency.
#leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM


Hot of the presses! Audyence publishes the next set of B2B lead generation best practices with the fourth installment of The Alphabet of Modern Lead Generation. Four more key building blocks that will help B2B Marketers produce more leads, in less time, at lower costs with improved conversions. This week's letters M, N, O and P represent these critical topics: Multi-Channel, Nurture, Optimization and Programmatic. 
#leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM

Mastering Marketing Automation: Check out our new blog post at Audyence where we address the critical balance between utilizing technology and retaining the human element in marketing. Learn how to use automation smartly for impactful B2B marketing.  #leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM
https://lnkd.in/gi7MWjzF


Here is the next batch of lead gen best practices with the third release of our Alphabet of Modern Lead Generation! A quick and crisp read for B2B Marketers looking to up-level their CPL activations. This week's letters I, J, K and L generate these key topics: Intent, Journeys, KPIs, and Lookalikes.  #leadgeneration #B2Bleadgeneration #B2Bdemandgeneration #ABM

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