AWAL provides services for artists including global release planning, digital strategy, and distribution. Self-described as built to break and support artists around the world.

AWAL

AWAL is a music distribution and artist services provider that supports artists globally through various services including global release planning, digital strategy, marketing, funding, and distribution.

AWAL | 25,449 followers on LinkedIn. Powering Independent Artists.⚡️ | AWAL offers a modern approach to the traditional recording business, providing artists all the resources and expertise of a global label, while allowing them to retain ownership and control of their music.

With local offices around the world, AWAL&#39;s services include global marketing and distribution, funding, A&amp;R, playlist promotion, radio, publicity, creative services, synch and brand partnerships, and access to real-time comprehensive music data and insights.

With a mission to partner with independent artists to tell stories that shape culture, AWAL’s diverse roster ranges from rising artists to globally renowned acts, including Little Simz, JVKE, Tom Misch, deadmau5/Kx5, Disclosure, JPEGMAFIA, Nick Cave &amp; The Bad Seeds, Young the Giant, SBTRKT, Jungle, Lizzy McAlpine, and more.

Victoria Needs

Katharine Zaki

Senior Director, Marketing at AWAL

Ben Godding

Senior Vice President, Artist Development & Catalog at AWAL | Billboard 40 Under 40 Honoree

Jennifer Kirell

“It’s gone from label power to artist power. You’re seeing across the board - at major labels, artist services, whatever - the deals are now shorter, but you have to show up and deliver. AWAL has always had the philosophy that artists have freedom, and if you’re going to give them freedom, they might not always decide what you want them to." Matt Riley , Victoria Needs , and Sam Potts recently sat down with Music Week to talk about AWAL's role in the evolution of the music business. https://lnkd.in/guuw_cej

AWAL is hiring for an Associate Director of Release Management! Click the job listing below for more information.

Congratulations to our CEO Lonny Olinick , President Pete Giberga , and GM Bianca Bhagat , who were named 3 of Billboard’s 2024 Indie Power Players 📈 Read: https://lnkd.in/grYfXEam

Congratulations to our COO Paul Hitchman and Head of Growth Benjamin Akinbola for being named two of Billboard's International Power Players of 2024. https://lnkd.in/ettnS54r

Congratulations to the team on being honored by the Webbys for their work on AVeryLaufeyDay.com ! On September 10th, we launched 'A Very Laufey Day’: a global event for Laufey’s fans to have the perfect album listening experience all to celebrate the release of her new album Bewitched. We created AVeryLaufeyDay.com as a community hub for fans from announcement to post-event, featuring digital and printable global/local itineraries and an interactive world map with 11 and their bespoke hotspots. Read more: https://lnkd.in/gRFDsRNh

Djo’s viral hit “End of Beginning” is #1 on the Global Spotify Top 200 chart, marking the first global #1 for both Djo and AWAL 🎱

Massive congratulations to our rockstars The Beaches on their JUNOs wins for Rock Album of the Year and Group of the Year!

"Bhagat’s innovative marketing campaigns resulted in a record year for AWAL, which garnered 19 gold certifications, six platinum certifications, four double-platinum certifications and two triple-platinum certifications from the RIAA and multiple Grammy Award nominations." Huge congrats to Bianca Bhagat , who was featured in Billboard’s Women in Music 2024 roundup! Read here: https://lnkd.in/eVH9DB9x

Congratulations to our #BRITs winners Jungle on their award for Group of the Year 🏆

AWAL is a finalist in the below categories at the Music Week Awards! Congrats to our team and everyone involved. A&R Award (sponsored by SoundCloud) International Marketing Team (sponsored by Deezer) Label/Artist Services Company Music & Brand Partnership Sales Team https://lnkd.in/erS-fvyF

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