CAP Beauty offers a range of beauty and wellness products including skincare, haircare, grocery items, and spa treatments. The products are powered by plants and focus on high quality and effectiveness.

CAP Beauty

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CAPBEAUTY

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Co-Founder and Chief Executive Officer

Kerrilynn Pamer

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Darcey Simpson

David Von Schaumburg

Co-Founder and Former Chief Creative Officer

Cindy DiPrima

Co Founder and Chief Creative Officer

City of New York Companies With More Than 10 Employees (Top 10K)

City of New York Companies With Less Than $10M in Revenue (Top 10K)

City of New York E-Commerce Female Founded Companies

City of New York Companies With Fewer Than 50 Employees (Top 10K)

Friends for almost 20 years Kerrilynn Pamer and Cindy DiPrima share a love for wellness and an even deeper love for refined and inspired living. Veterans of the worlds of style and magazine editorial, they founded CAP Beauty with a mission to merge the worlds of wellness and design. Kerrilynn’s first business, the clothing and accessories store Castor & Pollux, was a much-loved fixture in NYC’s West Village and might be considered the seed for CAP Beauty. Kerrilynn introduced natural beauty to her customers in 2010 and watched the interest and love for this category grow. She herself became enthralled and was amazed there was no single destination where she could shop for the newest and most exciting natural brands. She decided at that point that New York City (and the world!) needed a store committed to natural beauty, a store stocked exclusively with naturals, where customers could experience and learn about these amazing products through treatments, testing, and conversation.

Kerrilynn partnered with her longtime friend and collaborator, the photo stylist Cindy DiPrima, a perfect match as they had bonded for so long over their interest in healthful living. Known for her intelligent and elevated approach to style, Cindy has contributed to Harper's Bazaar, Domino, and Town & Country among other publications. As two style-obsessed friends, they dreamed of building a brand that would deliver naturals in the most inspired and edited way. With a heavy focus on design and sensibility and a deep passion for healthful beauty, Kerrilynn and Cindy offer you CAP Beauty.

New York

United States

North America

Cap Beauty

Iceland

Europe

Philippines

Asia

Venezuela

South America

Morocco

Africa

CAP Beauty offers a variety of natural beauty products and essentials. self-described as focusing on 'natural' and 'wellness' solutions.

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