Cetera Financial Group is an independent wealth hub and financial services provider, comprising one of the largest families of independent registered investment advisers and broker-dealers in the United States. It offers market and investment research, client-service platforms and technologies, trade execution and portfolio management services, and back-office support.

Cetera Financial Group

Cetera Advisor Networks LLC

Cetera Investment Services LLC

First Allied Securities, Inc.

Cetera Advisors LLC

Cetera Financial Specialists

We’re enablers. Mentors. Dream builders. Our purpose is to turn financial aspirations into reality. Within our community lies a vibrant wellspring of growth and opportunity for financial professionals, financial institutions, and individual investors alike.

As a premier financial services firm, we don’t just deliver financial technology, bespoke guidance, research and market intelligence, and collaborative client-service platforms. We build environments where ideas thrive, connections flourish, and ambitions become remarkable achievements. 

Driven to deliver unwavering support and innovative solutions to help people live their purpose, we empower each other and the communities around us to bring a stronger tomorrow to life.

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“Cetera Financial Group” refers to the network of independent retail firms encompassing, among others, Cetera Advisors LLC, Cetera Advisor Networks LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), and Cetera Financial Specialists LLC. All firms are members FINRA/SIPC. Cetera Financial Group is located at 655 W. Broadway, 11th Floor, San Diego, CA 92101.

Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services.


We are pleased to announce that Regal Wealth Advisors, a practice with $312 million in assets under administration, has joined Summit Financial Networks, a region of Cetera Advisor Networks LLC. https://lnkd.in/esaEDp8Q 

We are pleased to announce that Don McDonald has joined Cetera Financial Specialists. https://lnkd.in/eRwFdTB8 

Please review the latest commentary from Cetera Investment Management that discusses the strong CPI report and the consequent market weakness. Click here to read more: https://bit.ly/3STnCbf 

This week, we’ll get inflation data that will give us clues as to when the Fed may cut rates. Join CIO Gene Goldman, CFA on the latest episode of #TheWeekAhead as he poses three key questions to help us understand when the #Fed will likely cut interest rates this year. https://lnkd.in/eBGrDfHG 

Cetera Financial Group wishes a joyous #LunarNewYear to all celebrating! May the Year of the Dragon bring you happiness and good health!

COM:CETERA

Cetera Financial Group