A company that specializes in product placement tracking and valuation.

Concave Brand Tracking

Concave Brand Tracking records and analyzes brands'​ presence and portrayal in entertainment.

We track appearances and mentions of all brands in music videos, songs, movies and TV shows in order to quantify and analyze​ how often they appear and how they are being portrayed. This allows global Brands to assess their Branding strategies’ efficiency, compare it to competition and monitor the overall state of their Brand’s integration into popular culture.

For all types of inquiries please contact us at info@concavebt.com.

In the 3 weeks since it's #Netflix release, #HITMAN has generated over 32M in #productplacement value for 60+ brands. The biggest winners are Ford Motor Company, Apple, Dell Technologies, Honda, and Sennheiser!

Check out the top 100 #productplacement brands in 2023 movies!

Watch this space for our complete report on brands in 2023 films, set to be released next week!

Please get in touch with any questions or if you'd like to find out more about our methodology, data, or services!

https://lnkd.in/eyBu2zge

BAD BOYS: RIDE OR DIE is filled with brands! Dell Technologies, Porsche AG, and #BudLight (AB InBev) are among the most prevalent!

Get in touch if you'd be interested in understanding your brand's media value in this film or any other sort of entertainment!

#productplacement #BadBoys #BadBoys4 #entertainmentmarketing #marketing #brandedentertainment #Dell #Porsche #BudLight

2023 was a record year for #productplacement in movies! Check out our report about brands in 2023 films! Insights include:
- Apple tops our top 100 brand list once again, Dell Technologies, Ford Motor Company, General Motors also make top 10 for 7th year running
- Mattel, Inc. had the best placement of the year with #Barbie, Stellantis, Chevrolet, Porsche Cars North America among top 10 integrations too
- Fast X was the most product placement filled movie of year
- @Uber, TikTok, & Tesla among the most mentioned brands of the year

Contact us for more info!

full report: https://lnkd.in/eY_SZdfm
top 100 video: https://lnkd.in/eVmPqJC9

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Concave Brand Tracking