Creative Bloq provides resources and articles related to design, technology, and digital creativity, covering topics such as graphic design, digital art, and creative tools. The platform is self-described as a place where creativity meets technology.

Creative Bloq

Creative Bloq | 1,318 followers on LinkedIn. Where creativity meets technology | Creative Bloq is the world&#39;s leading art and design site, and delivers a daily mix of news, advice and inspiration for creative people: including digital and traditional artists, graphic designers, 3D and VFX artists, illustrators, crafters and more.

We aim to keep you up-to-date with the latest global design trends and cutting-edge tech, remind you of the fundamentals that make creative work great, advise you on the best tools for your needs, and ultimately, help you create your best work.

The site is owned by Future plc.

Content Director at Future plc

Chris George

Creative Professional

Tammy Coron

Freelance photographer and tech journalist.

Beth Nicholls

Writer & Artist

Mabel Wynne

What are your favourite fonts of 2024? We recently chatted to Steve Matteson , Kyle Wilkinson , Izzy Poirier , Liz Mosley and Danielle Clarke to discover their top typefaces of the year. Did any of your favourites make the cut?

We had a fantastic time last week celebrating the winners of our awards scheme, the Brand Impact Awards . It was a true delight to be in the company of so many branding greats. Thanks again to all involved, especially our design partner Taxi Studio for creating our iconic new trophies and identity.

Our latest opinion piece comes from Scott Lambert of Design Bridge and Partners 🧡 It's about why you need to adopt a 'fix and flex' approach to branding. "Solely focusing on brand compliance and consistency tethers a brand to a world of creative complacency. A mooring to the boring, as it were. It typically starts so well. With the brand idea acting as a North Star, a refreshed visual identity ensures it looks dapper while standing out from the crowd. Everyone’s on board, enthused. Colours follow orders, fonts awash with obedience, logo is in shipshape fashion, photography in focus. Yes, consistency provides reassuring stability – at first. But the real test of even the best rebrands begins when the tightly-wound anchor rope starts creaking under the waves of innovation, tripping up the onboarding teams and tying campaigns up in knots. Suddenly that anchor is feeling a little too heavy, and more like a set of constraints and restraints..." Read more: https://lnkd.in/edjqP-id

Our Tech Reviews Editor Erlingur Einarsson spoke to PhotoShelter CEO Andrew Fingerman about how the company has built its digital asset management platform for creatives, marketers and brands and made sure it keeps up in a tech world that keeps getting more complex and demanding. Thanks so much, Andrew, for sharing your insight with us and making DAM concepts so easy to grasp!

Kleenex is such a strong brand that in some parts of the world, the word 'Kleenex' is used interchangeably with 'tissue'. It also has a powerful legacy, and is celebrating its 100th birthday this year. To mark the milestone, it has partnered with Turner Duckworth to reinvent its brand, futureproofing it for years to come while bringing cohesion to what had become quite a disparate brand – with different variations across markets. The new look centres around a crown, which houses the word 'Kleenex' and positions Kleenex as a leader in this space. Its soft curves also hint at Kleenex's use. The wordmark itself has taken various forms since 1924 – Saul Bass' 1961 iteration is perhaps the most famous – but prior to Turner Duckworth's work there were several versions in rotation that were housed within a variety of shapes. Read more: https://lnkd.in/eycmRKJE

It's about time herpes got a rebrand. What do you think of this campaign?

One project that caught our eye this week is the design for The China Now Musical Festival, an annual series of events produced by the Bard College US-China Institute in partnership with the Central Conservatory of Music in Bejing. Bard College is a very classy bohemian arts-based college in New York, and its festival now has a classy design to match, courtesy of London agency Saboteur (who just won three Brand Impact Awards ). The goal of the project was to bring Chinese music to life for new audiences and the visual identity, which is called Musical Characters of China, uses calligraphy to showcase the expressive nature of Chinese music. "Words like 乐 ("music"), 连 (“link”), 聚 (“together”), and 动 (“movement”) emerge from the performers, making each word an integral part of the performance," reads Saboteur's project page. "Calligraphy was the natural choice. Calligraphy is all about movement – the sweep of the brush is captured in the line. Calligraphy is a frozen moment," says Paul Cardwell , co-founder of Saboteur.

"Cosmetics brand Maybelline New York has unveiled a powerful new campaign to mark today's World Mental Health Day. Empowering young people to take back control of their mental health, the striking film is a poignant reflection of social media's positive and negative effects on Gen Z, spotlighting a safe space to switch off from the online world." Developed by Nice and Serious in collaboration with Spindle , 'Reconnect With You’ is an honest and unpretentious demystification of mental health matters. Read more at Creative Bloq 🧡 https://lnkd.in/efpRc7Wu

Hey designers! We're looking for new creatives to feature in our best design portfolio examples. If you'd like to be featured get in touch with natalie.fear@futurenet.com 🧡 https://lnkd.in/eryD5SU

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