Datonics provides audience data solutions for marketers, enabling audience targeting, enriching CRMs, and enhancing insights from first-party data.

Datonics

Blue Ocean Real Estate is involved in property investments, focusing on delivering value to partners in real estate for over two decades.

Blue Ocean Real Estate

comScore, Inc. operates as an information and analytics company that measures advertising, consumer behavior, and audiences across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company offers ratings and planning products and services, including Media Metrix Multi-Platform and Mobile Metrix, which measure Websites and apps on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; TV Essentials that combines TV viewing information with marketing segmentation and consumer databases; and StationView Essentials to understand consumer viewing patterns and characteristics. Its ratings and planning products and services also comprises Cross-Platform solutions, including Comscore Campaign Ratings for verification of mobile and desktop video campaigns; OnDemand Essentials that provides transactional tracking and reporting; validated Campaign Essentials, which validates whether digital ad impressions are visible to humans, identifies those that are fraudulent, and verifies that ads are shown in brand safe content and delivered to the right audience targets; and Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption. In addition, the company offers analytics and optimization products and services that provide solutions for planning, optimization, and evaluation of advertising campaigns and brand protection. Further, it provides movies reporting and analytics products and services to measure movie viewership and box office results by capturing movie ticket sales in real time or near real time. The company serves digital publishers, television networks, movie studios, content owners, brand advertisers, agencies, and technology providers. comScore, Inc. was incorporated in 1999 and is headquartered in Reston, Virginia.

comScore, Inc.

Equifax Inc. provides information solutions and human resources business process automation outsourcing services for businesses, governments, and consumers. The company operates through three segments: Workforce Solutions, U.S. Information Solutions (USIS), and International. The Workforce Solutions segment offers employment, income, criminal history, and social security number verification services, as well as payroll-based transaction, employment tax management, and identity theft protection products. The USIS segment provides consumer and commercial information services, such as credit information and credit scoring, credit modeling and portfolio analytics, locate, fraud detection and prevention, identity verification, and other consulting; mortgage services; financial marketing services; identity management services; credit monitoring products; and online information, decisioning technology solutions, as well as portfolio management, mortgage reporting, and consumer credit information services. The International segment offers information service products, which include consumer and commercial services, such as credit and financial information, and credit scoring and modeling; and credit and other marketing products and services, as well as offers information, technology, and other services to support debt collections and recovery management. The company serves customers in financial services, mortgage, employers, consumer, commercial, telecommunication, retail, automotive, utility, brokerage, healthcare, and insurance industries, as well as state, federal, and local governments. It operates in the United States, Canada, Australia, New Zealand, India, the United Kingdom, Spain, Portugal, Argentina, Chile, Costa Rica, Ecuador, El Salvador, Honduras, Mexico, Paraguay, Peru, Uruguay, Brazil, the Republic of Ireland, Russia, Cambodia, Malaysia, Singapore, and the United Arab Emirates. The company was founded in 1899 and is headquartered in Atlanta, Georgia.

Metric
Company Name	Datonics	Blue Ocean Real Estate	comScore, Inc.	Equifax Inc.
Symbol			SCOR	EFX
MSH ID	COM:DATONICS	COM:BLUEOCEAN	COM:COMSCORE	COM:EQUIFAX
Market	PRIVATE	PRIVATE	STOCKS	STOCKS
Sector	Commercial & Professional Services	Real Estate	Communication Services	Industrials
Industry	Marketing Technology	Real Estate Investment	Internet Content & Information	Consulting Services
Country	US	US	US	US
Stage
Employee Count			1.18K	15K
Website	datonics.com	blueocean.com	comscore.com	equifax.com
LinkedIn
Founders

Metric
Market Cap	65.50M	29.65B
Enterprise Value
Monthly Web Traffic
Web Traffic Growth
Valuation
Raised Capital

Metric
Revenue	371.34M	5.27B
Revenue (LTM)
Revenue (NTM)
Gross Profit	154.92M	2.32B
EBITDA	42.78M	1.54B
Operating Income	12.34M	933.60M
Net Income	-79.36M	545.30M
EPS	-16.49	4.44
Diluted EPS	-16.49	4.40
Revenue 2022
Revenue 2023
Revenue 2024
Revenue 2025
Revenue 2026

Metric
Revenue Growth (LTM)
Revenue Growth (NTM)
Gross Profit Growth (LTM)
EBITDA Growth (LTM)
Net Income Growth (LTM)
14-Day Growth Score
28-Day Growth Score
90-Day Growth Score
365-Day Growth Score

Metric
Gross Profit Margin	0.44	0.58
Operating Profit Margin	0.03	0.19
EBITDA Margin	0.12	0.29
Net Profit Margin	-0.08	0.12
Return on Equity	-0.14	0.14
Return on Assets	-0.06	0.05
Return on Capital Employed	0.03	0.10

COM:DATONICS

Datonics

Company Overview

Market Metrics

Financial Performance

Growth Metrics

Profitability Ratios

Valuation Multiples

Operational Metrics

Cash Flow Metrics

Balance Sheet Metrics

Efficiency Metrics

Metric
P/E Ratio	-36.01	57.71
P/B Ratio	21.38	7.00
Revenue Multiple (LTM)
Revenue Multiple (NTM)
EBITDA Multiple (LTM)
EBITDA Multiple (NTM)
Price to Sales Ratio	0.20	6.95
EV Multiple	1.54	19.50

Metric
Days Sales Outstanding	45.29	68.78
Days Payables Outstanding	57.73	30.36
Days Inventory Outstanding	0.00	0.00
Operating Cycle	62.74	68.61
Cash Conversion Cycle	8.88	42.30
Asset Turnover	0.77	0.45

Metric
Operating Cash Flow	28.93M	1.12B
Free Cash Flow	5.14M	515.50M
Cash Flow to Debt	0.62	0.24
Operating Cash Flow/Sales	0.06	0.24
Free Cash Flow Yield	0.07	0.02

Metric
Cash & Equivalents	22.94M	216.80M
Accounts Receivable	4.78M	-32.30M
Inventory
Goodwill	310.36M	6.83B
Debt to Capitalization	0.16	0.56
Debt to Assets	0.09	0.49
Current Ratio	0.51	1.01
Quick Ratio	0.49	0.88

Metric
Rule of 40 (LTM)
Rule of 40 (NTM)
Stock Comp to Revenue	0.01	0.01
R&D to Revenue	0.09
SG&A to Revenue	0.02