DEUNA provides a unified platform that simplifies global payments and enhances commerce through a range of services including payment orchestration and centralized payment management. self-described.

DEUNA

DEUNA | 17,082 followers on LinkedIn. The unified platform to simplify global payments &amp; power next-gen commerce | The unified platform to simplify global payments &amp; power next-gen commerce.

Maximized Bottom Line. Streamlined Operations.

Financial Services | Payments | New Business | Sales Director | Account Management | Head of Sales B2B | Fintechs | SaaS

Daniel Aragão

Payments | Fintech | Products | Partnerships | Business Development | Sales | Account Management

Angela Nanô

Senior Product Designer | Problem Solver

Ignacio Arias

Product, Engineering, Platforms

Nelson Jiménez

Airlines face complex challenges within the payment ecosystem. Operating across multiple countries means dealing with transactions in different currencies and multiple payment methods, which require a robust and flexible payment solution. Failing to address these challenges can lead to “turbulence.” According to IATA executives, up to 15% of airline ticket purchases fail. Furthermore, inflexible payment infrastructures not only complicate cost optimization for transaction processing but also slow down the integration of alternative payment methods tailored to diverse customer preferences across regions. How does DEUNA transform this narrative to help airlines take flight? Learn more in our blog post. 👉🏻 https://bit.ly/3NWoYi9 #ECommerce #Fintech #Payments #Orchestration #Sales #B2B #Airlines

In the digital era, customers demand seamless purchasing experiences… In fact, the chances of losing them during checkout increase if the process is lengthy or confusing, their preferred payment method isn’t available, or transactions get declined—leading to substantial revenue losses for many businesses. ⚠️ What are the essential actions for businesses to thrive in this challenging landscape? 🛒 Minimize Clicks and Time Required at Checkout: Simplifying forms and auto-filling information are proven strategies to enhance conversion rates. 💳 Tailored Payment Options: Customers want to pay their way, using the method they trust. Adapting to local preferences in each market can significantly reduce drop-offs. 💸 Frictionless Payments: Leverage multiple payment service providers (PSPs) to process transactions under diverse conditions (amount, country, currency, etc.) while enabling backup gateways to retry failed payments—a strategic approach to maximize payment approvals and reduce customer loss. The solution: DEUNA is a unified platform that connects you with an entire ecosystem of providers and payment methods, also allowing you to flexibly route transactions across PSPs to maximize approval rates and reduce processing fees. Furthermore, enable customers to effortlessly complete purchases, by leveraging our unique 1 Click-checkout experience and a multi-million user network. 🚀 👉 Ready to accelerate your growth with agile, frictionless payment experiences? Learn more at deuna.com

At DEUNA , being customer-centric is one of our core values. 💪 We maintain an ongoing connection with customers, always attentive to their needs and constantly optimizing their strategies to maximize growth opportunities. 📈 Daniela Nates Frasser is the visible face for our merchants and works daily to elevate their payment strategies. What values does she consider essential for this mission? 🌟 “The most important things are commitment, hard work, and always putting the customer first. Our goal is to ensure they're satisfied and achieving their targets.” With this approach, we reinforce our commitment to redefining global commerce—enabling more businesses around the globe to unlock their full potential. 💸 Do you want to join us in this revolution? 🚀 Check out our open positions and join the #TeamDEUNA . 👉 https://lnkd.in/g5ucF6_V #ECommerce #Fintech #Payments #Sales #B2B

Here are the latest Payments News Updates you don't want to miss today: Did I miss an update? Drop it in the comments👇 1️⃣- Mollie & Hyvä Team Up: Launch Hyvä Commerce. 2️⃣- Google Wallet to enable contactless payments for kids on Android. 3️⃣- geidea and tpay Mobile partner to simplify digital payments in MENA. 4️⃣- Mastercard's profit beats estimates on resilient consumer spending. 5️⃣- Square introduces Square Card giving UK businesses instant access to funds. 6️⃣ - emerchantpay expands its global acquiring capabilities with Visa . 7️⃣ - European Payments Council issues Verification of Payee API standards. 8️⃣ - Kueski reaches 20 million loans disbursed, strengthening its role in Mexico’s payments ecosystem. 9️⃣ - Fiserv ’s First Data Corporation moves to acquire CCV Group, targeting Dutch POS market. Read the complete newsletter for more news updates and insights, and to get the most important Payments news and analysis from around the world! This newsletter also includes: DEUNA , Davi Strazza , FXC Intelligence and more. Find this helpful? [ 𝗿𝗲𝗽𝗼𝘀𝘁 ] Anything to add about this subject? [ 𝗶𝗻𝘃𝗶𝘁𝗲𝗱 𝘁𝗼 𝗰𝗼𝗺𝗺𝗲𝗻𝘁 ] Nice story, Marcel. Next! [ 𝗹𝗶𝗸𝗲 ] #payments #paytech #paymentsolutions #paymentservices #paymentindustry #paymentprocessing #digitalpayments #onlinepayments #fintech #financialtechnology #fintechindustry

Marcel van Oost

It's been an incredible few days in Las Vegas! The way users and businesses interact is evolving, and we joined Money20/20 to keep strengthening this ecosystem with top companies and key partners. This was a unique opportunity to connect with industry leaders, explore high-impact collaborations, and continue driving the future of payments—empowering businesses to reach new levels of growth and profitability. Let’s connect and take this conversation to the next level.

Did you know a team can spend up to 30% of its time collecting and reconciling data between systems (PWC)? 💡 With fragmented providers and multiple data sources—each with their own reports, in different structures or formats—many businesses still rely on excessive manual processes in their finance and data teams… This complicates KPI tracking and slows down decision-making, which can be costly if you don’t act swiftly to address issues that may impact profitability (e.g., drops in acceptance rates or spikes in fraud). But there’s a game-changer for your business: the power of CENTRALIZATION. How does DEUNA redefine payment data management? -Unified Visibility: Automate data reconciliation, gain comprehensive insights into your payments, and access custom reports that homologate data from multiple sources—all through a single platform. -KPI Monitoring: Track key metrics like GMV, acceptance rates, and fraud (among others) through intuitive dashboards. -Real-Time Alerts: Turn on notifications when a KPI behaves abnormally. What does this mean for your business? *Precision and Efficiency: Generate faster, more accurate reports leveraging real-time insights. Eliminate manual errors and empower your organization to make faster and data-driven decisions. *Actionable Insights: Dive deeper into customer behaviors, like their preferred payment methods or their average order value—critical insights for optimizing your strategies. Plus, respond immediately to KPI inconsistencies, minimizing their impact on profitability. *End-to-end Management: Forget relying on manual processes or specific teams to generate reports. Every C-level executive can access real-time data directly, speeding up decision-making across the organization. In fact, with less manual work and more strategic decisions, unlock unparalleled growth and efficiency in your organization. 👉 Connect with us at deuna.com and start this transformation.

En DEUNA estamos comprometidos con maximizar el crecimiento de nuestros clientes/comercios… Para lograrlo, debemos impulsar la experiencia del usuario final, habilitando flujos de compra más fluidos y personalizados que favorezcan la conversión y que más clientes puedan disfrutar de su producto o servicio. 🛒⚡️ Detrás de este reto se encuentra Paola Andrea Lagos , nuestra Product Lead, quien trabaja día a día junto a su equipo para optimizar los procesos de pago y mejorar la experiencia del cliente final. ¿Qué valores concibe en su equipo para alcanzar más rápidamente los objetivos? “Lo más importante es tener la capacidad de escuchar, aceptar los errores, aprender y enseñar, porque definitivamente crecemos en equipo", así lo señala Pao. Con procesos de compra más simples, ágiles y sin fricciones, seguimos transformando la realidad de comercios de todo el mundo, para que alcancen niveles de crecimiento sin precedentes. ¿Quieres ser protagonista de esta revolución? 🚀 Checa nuestras búsquedas para ser parte del #TeamDEUNA . 👉 https://lnkd.in/g5ucF6_V #Payments #Ecommerce #Fintech #Checkout #Ventas #Sales #Hiring ------------------------------------------------------------------------- At DEUNA, we're committed to maximizing the growth of our clients and merchants… To achieve this, we focus on enhancing the end-user experience, enabling smoother and more personalized purchase flows that boost conversion, so more customers can enjoy their products or services. 🛒⚡️ Behind this challenge is Paola Andrea Lagos , Product Lead, who works daily with her team to optimize the payments processes and improve the end-customer experience. What values does she instill in her team to achieve goals faster? “The most important thing is the ability to listen, accept mistakes, learn, and teach, because we definitely grow as a team.” With simpler, faster, and frictionless purchasing processes, we continue to transform the reality for merchants worldwide, helping them reach unprecedented levels of growth. Want to be part of this revolution? 🚀 Check out our open positions and join the #TeamDEUNA . 👉 https://lnkd.in/g5ucF6_V #Payments #Ecommerce #Fintech #Checkout #Sales #Hiring

Every failed transaction is a lost sale. According to LexisNexis, declined payments could cost global businesses up to $118 billion annually. 📉 In today’s digital commerce landscape, efficient and secure payment processing is a critical driver of business profitability, but it also presents complex challenges: integrating with various payment providers, maintaining operational stability while minimizing chargebacks, and ensuring healthy payment acceptance rates. 💡 The key challenge for businesses is delivering seamless, frictionless shopping experiences while adapting to new payment technologies without incurring excessive costs. Payment orchestration offers a solution to transform complexity into efficiency, transparency, and growth by dynamically routing transactions among multiple players in the payment ecosystem to optimize profitability and meet business goals. What are its main capabilities, and how can it help a business grow securely and sustainably? 🚀 Learn more in our article. 👉 https://bit.ly/4gZCnmM

Online food ordering has become an integral part of modern living. Over 1.9 billion people globally ordered food online in 2023, contributing to a staggering $400 billion in revenue (Statista). But there’s a major hurdle: HALF of all online food orders get abandoned at checkout (Alibaba). Why does this happen? Consumers have a world of options at their fingertips, and the purchase process must meet their conditions—a quick, smooth experience with their preferred payment method. If these conditions aren't met, the risk of losing the customer to a competitor is high, and a negative experience could mean losing that customer for good. The game-changer: enabling a streamlined, intuitive, and frictionless purchasing experience. Is your business ready for this challenge? In this new blog, learn how DEUNA can help you stay ahead of the curve... https://bit.ly/4dEWtjH

Are failed transactions limiting your revenue potential? Or worse, genuine customers to abandon their purchases? Merchants lose up to 75 times more revenue to false declines than to actual fraud(Aite Group). Here’s the good news: your business can change that. With DEUNA , leverage no-code payment routing to boost approval rates. By setting up two or more alternative gateways, failed transactions automatically get retried, increasing your chances of success. Ensure every payment gets multiple chances to be completed, driving more revenue and offering customers a smoother, more reliable payment experience. Ready to transform your payment strategy? Let’s talk. Visit deuna.com

Cloudflare Hosting

Cloudflare

VP of Engineering

Diego Gallegos

Director Comercial Ecuador

Carlos Pino

Global Head Creative

Federico Russi

Enterprise Sales Director

Mauricio Ballesteros

Operations

Nelson Martinez

Marketing and Product

Paola Andrea Lagos

Agile Delivery Manager

Veronica Torres

UX Designer

Bernardo Calisto

Legal

Bernardo Charbel

Sr. Project Manager

Carlos Said

San Francisco Bay Area Early Stage Companies With Less Than $50M in Revenue

Palo Alto Early Stage Companies

Silicon Valley Early Stage Companies With Fewer Than 1000 Employees

California Early Stage Companies With More Than 100 Employees

DEUNA is a SaaS startup that enables a 1-click checkout buying experience and expands its sales network for e-commerce merchants.  It offers payment processing, fraud prevention, and customer analytics. DEUNA reduces the time it takes to make a purchase by 80%, increasing its conversion rate by 50%.

It was started by Co-founders Roberto Enrique Kafati Santos and Jose Maria Serrano in 2020. 

The company is based in Palo Alto, California, United States.

Activant Capital

Series A - DEUNA

Seed Round - DEUNA

Palo Alto

California

United States

North America

DEUNA Reduces Failed Transaction Rate With Hands In Split Payment Integration

Unlimit announces a partnership with DEUNA

Deuna finances LatAm expansion plans

Checkout ecommerce startup DEUNA raises $30 million Series A

DEUNA Secures $37M to Expand Digital Commerce Services in Latin America

Fintech startup DEUNA raises $30 million to expand e-commerce in LatAm

DEUNA enters Latin America’s crowded one-click checkout sector flush with $37M

Deuna Raises $37M in Funding

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