Extra Mile Marketing specializes in strategic marketing planning and communications, content marketing, and engaging, impactful Account Based Marketing (ABM), thought leadership, and social media/digital campaigns. The company has 20 years of experience and works with a variety of complex industries including technology, finance, healthcare, nonprofit, and insurance.

Extra Mile Marketing

Extra Mile Marketing specializes in strategic marketing planning and communications, content marketing, and engaging Account Based Marketing (ABM).

Advertising Services

Go-to-Market Materials

Extra Mile Marketing | 571 followers on LinkedIn. The Thought Leader in Thought Leadership. | Extra Mile Marketing specializes in providing creative marketing solutions for technology companies. Ranked among the best social media marketing agencies in Bellevue in 2022. Extra Mile Marketing has worked with technology companies and their partners, providing marketing and sales support since 2003.

Customer Success Manager | Public Speaker | Owner & President, EMM

Lori Stutsman

Tech Marketing Strategist | Makes Things Happen

Lisa Redburg

Graphic Designer at Extra Mile Marketing and Design & Purple Door Creative Group

Nicole Neboshynsky

Tech Marketing Strategist | Microsoft Partner Channel Consultant

Abbie Heironimus (Vancil)

🚀 Annual Strategic Planning = Success! 📈 This week, our team came together for our yearly strategic planning event! This year, we focused on customer success and retention, reviewed our achievements, and mapped out exciting goals for the upcoming year. Through a series of exercises, brainstorms, presentations, and an internal book club, we focused on innovation, growth, and the delivery of even more value to our clients. We’re ready to tackle new challenges and continue driving success! 💼✨ Are you looking to facilitate an interactive, creative, and focused strategic planning session with your team? Click here to learn more: https://buff.ly/4f2YXcW #Emm #Extramilemarketing #Strategicplanning #2024 #Marketing #Digitalmarketing #Annual #Retention #Customersuccess #Goals

Have you used your FY24 Microsoft Co-op funds yet? 💲 As a 22-year Microsoft aficionado, the geeks at EMM know the ins and outs of working with Microsoft, maximizing your co-op. We have creative ways to enhance your marketing with industry-specific, role-specific, and customer-specific campaigns. We can help you navigate the co-op process and bring fresh ideas, energy, and up-to-date knowledge to your marketing efforts. Whether it’s social media strategies, content creation, or digital advertising, Microsoft co-op dollars can fund unique campaigns that will boost your sales pipeline. 📈 Key benefits of co-op marketing: 💡 Shared marketing expenses 💡 Expanded audience reach 💡 Alignment with Microsoft strategies and campaigns 💪 Power up your next marketing campaign with a co-op strategy that brings results! Read more here: https://buff.ly/3YA1gyc #EMM #Extramilemarketing #Microsoft #Coop #Marketing #Digitalmarketing #Funds #Strategies

Security threats are real and it’s not a matter of if, but when 🔒. Countering advanced security threats is top of mind for many organizations, but cybersecurity is an endlessly complex field full of complex jargon. Video is a perfect way to translate that jargon into meaningful marketing that educates prospects about the importance of complicated concepts, quickly. BDO Digital, working with the geeks at EMM, showcased the importance of a strong cybersecurity strategy with Microsoft advanced cloud security. BDO offers iron-clad 🛡️ solutions to safeguard digital environments, ensuring resilience and trust. Watch the video we created to highlight BDO’s such as enhanced threat protection, compliance management, and data security. capabilities. Watch here 👉 https://buff.ly/48ptHSX #Emm #Extramilemarketing #Security #Microsoft #Protection #Business #Cybersecurity

AI 🤝 Marketing It’s time to leverage AI to boost your marketing and build more relevant content. EMM’s CEO, Lori Stutsman shares her top three recommendations for harnessing AI to create engaging and impactful blogs. 🌟 The right prompt is key: The first step to getting valuable output from AI is all in the prompt you use. 🌟Refining the outcome: Tailor the results to your needs by ensuring the output resonates with your audience. 🌟Defining keywords: Use specific keywords to guide the AI and improve the relevance of your content. Explore how AI can be a helpful marketing tool! How have you used AI to take your marketing to the next level? Tell us more in the comments. 👉Don’t miss Lori’s insights, read more about it here: https://buff.ly/3Y6tpf3 #Emm #Extramilemarketing #AI #Blog #Contentcreation #Marketing #Digitalmarketing #Strategy

🎃 Spooktacular Marketing Tips 🎃 As Halloween approaches, it’s time to cast a spell on your marketing strategy, Here are some tips to help you enchant your audience: 🕷️ Email Campaigns that scare up leads: Craft personalized emails that bewitch prospects with compelling content. 👻 Boo-tiful Landing Pages: Clear the content cobwebs 🕸️ with tailored landing pages to promote your latest service offerings. Add eye-popping headlines, intuitive design and engaging graphics to enhance the user experience. 🍬 Spooktacular Social Media: Use your social platforms to treat your audience with relevant informative content instead of tricking them with misleading marketing. What’s your most spell-binding marketing tip? Share with us in the comments below if you dare… 👇 Learn more here: https://buff.ly/4dOdasM

🎯 Targeted marketing experts When Microsoft was looking to educate manage service providers about the latest AI and advanced security offerings, they turned to their trusted marketing partner of 22 years. We worked with Microsoft to create several different assets to use as multi-channel, go-to-market campaigns. These assets included: ✅A comprehensive Messaging Framework ✅An easy-to-understand infographic ✅Targeted social ads to recruit partners ✅A one-sheet to explain the benefits of becoming a Microsoft CSP 🚀 Are you ready to launch your next targeted marketing campaign? Click here to explore how you can use marketing to recruit partners or customers. Learn more about our Go-to-market campaigns: https://buff.ly/4dOdasM

Did you know that 9 out of 10 businesses are using video as a marketing tool? That’s because it’s an incredibly effective way to grab prospects attention and convert them into leads. When Microsoft set out to create a compelling video to showcase the transformative power of Azure in revolutionizing business operations, they turned to our video marketing experts. Our team collaborated with Microsoft to demonstrate Azure’s key benefits, from enhanced scalability to fortified security, and how these features are empowering businesses and their customers alike. 📹 Launching a new product? 📹 Want to highlight your solution's capabilities? 📹 Ready to educate prospects about your company? We’re here to craft a captivating video that resonates with your audience and leaves a lasting impression. #Emm #Extramilemarekting #Microsoft #Microsoftazure #Cloud #Secure #Modernizenow Video Link:

What’s a Copy Chameleon? 🦎 Remember Catch Me If You Can? 🎬 Frank Abagnale Jr. fooled everyone by blending in. But you don’t need to be a con artist to resonate with your audience, just be a Copy Chameleon. Generic messaging just isn’t as effective as tailored content. In fact, 86% of marketers agree that industry-specific campaigns perform better than generic ones. At EMM, we’ve led successful campaigns across diverse industries like Technology, Healthcare, Government, and Sustainability. The secret? We adapt the content to resonate with the audience and industry, highlighting specific details that matter to them. Our Senior Copywriter Matt shares some tips about how to hone your messaging to connect with your audience. Read the full blog here: https://buff.ly/4gUtz1E #EMM #Extramilemarketing #Marketing #Digitalmarketing #Blog #Copy #Content #Messaging

Did you know that the average lifespan of a website before it becomes outdated and in need of a redesign is typically around 2 to 3 years? 🎓 The University of Washington Housing and Food Services understood this and felt it was time for a website update. UW’s plan needed a strategic approach, and we were thrilled to be chosen to develop a roadmap for them. 📖 Read how we gathered 1,200 survey responses, multiple student focus groups, and 40+ UW faculty and stakeholder interviews that led us to a robust plan to refresh their website. When was the last time you reviewed your website? Share any tips that you learned along the way. 🐕 GO HUSKIES! Read the full blog here: https://buff.ly/3Bsghcw #Blog #Washington #Website #ExtraMileMarketing #Marketing #Strategic #Update

What’s the biggest news in AI right now? You guessed it. Microsoft 365 Copilot is making a splash 🌊 with its Wave 2 launch! 🚀 This exciting update brings a host of powerful 💪 new features that enhance productivity and creativity. Notably, Copilot is now generally available with Microsoft Excel, enabling Copilot to work with data that hasn’t been formatted as a table and visualizations like chart and pivot tables to fit your needs. With these innovations, Copilot is supercharging how you work. Copilot is making a splash 🌊 at EMM! We’re finding value in Teams with Copilot’s meeting notes, task lists, and summaries. How are you using it? Tell us more in the comments. Read the full blog here: https://buff.ly/3XJF5VU #EMM #Extramilemarketing #Digitalmarketing #Microsoft365 #Copilot #Ai #Innovation

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