Integral Ad Science provides digital advertising verification and optimization solutions.

Integral Ad Science

ADmantX 

Publica by IAS

The IAS media measurement and optimization platform delivers the most actionable data to drive superior results.

IAS will never ask an applicant for payment during the recruitment process. Always verify job offers through official channels.

Accomplice

Silicon Valley Bank

Citizen VC

Atlas Venture

Pelion Venture Partners

August Capital

Sapphire Ventures

IAS’s Quality Attention measurement product, purpose-built with Lumen Research's eye-tracking technology, has been shortlisted for Best Measurement Solution in the Digiday Technology Awards!

This case study, in partnership with NCSolutions, is a testament to how our solutions empower our customers to achieve sales KPIs by harnessing consumer attention. Congratulations to our team and all of the nominees. Check out the full list here: https://lnkd.in/eSBEYZa7

#AI #DigidayTechnologyAwards #Measurement #Advertising

As a #CustomerObsessed organization, we believe that our partners’ feedback is a gift that helps us better support them.

Our partner Tanvi Amladi (NIVEA INDIA) took the time to explain how IAS’s customer-first approach and industry-leading brand safety solutions have been key to optimizing campaign performance. Read more testimonials on the IAS Insider: https://lnkd.in/eFkW7ZaC

#CustomerTestimonial #SuperiorResults #Advertising

The distribution of live sports on #CTV is reshaping the advertising landscape, explains Publica by IAS CRO Cameron Miille. In fact, the 2024 Summer Olympics garnered over 4.5 billion minutes streamed during its opening weekend alone.

Media companies now face a crucial decision: embrace programmatic CTV—or risk missing out on the future of advertising. Read more from Cameron in AdExchanger: https://lnkd.in/dpyY96Xq

#CTV #LiveSports #Programmatic #Advertising

Join IAS CMO Khurrum Malik at #DMEXCO2024 for “Battling Fake News: The Advertising Industry in a Super Election Year,” where he’ll discuss why it’s important for advertisers to protect their brands from the growing threat of #Misinformation.

He’ll also explore how advertisers can support quality publishers while safeguarding their brands by leveraging industry-leading brand safety technology. Learn more and schedule a meeting with our team here: https://lnkd.in/eX-VhMar

#BrandSafety #Advertising

As summer comes to an end, IAS employees took the time to reflect on how Summer Fridays help improve work-life balance, mental health, and give them the chance to spend more time doing the things they love.

#CompanyCulture #WorkLifeBalance #Advertising

#CTV has revolutionized how we watch and monetize television. But as the demand for impactful, high-quality ad campaigns continues to grow, the CTV landscape has also become increasingly competitive.

In the search for best practices that drive performance and satisfy audiences, we partnered with Neuro-Insight to uncover how tone, context, and frequency influence CTV ad effectiveness.

Discover how to enhance brand impact and forge the future of CTV advertising here: https://lnkd.in/ewGAAq4K

#Streaming #AVOD #Advertising

Integral Ad Science Holding Corp. operates as a digital advertising verification company in the United States, the United Kingdom, Germany, Italy, Spain, Sweden, Singapore, Australia, France, Japan, Canada, India, and Brazil. The company provides IAS Signal, a cloud-based technology platform that offers actionable insights; and deliver independent measurement and verification of digital advertising across devices, channels, and formats, including desktop, mobile, connected TV, social, display, and video. Its digital media quality solutions offer ad fraud detection and prevention, viewability, brand safety and suitability, contextual targeting, inventory yield management, and reporting. The company offers Quality Impressions, a metric designed to verify that digital ads are served to a real person rather than a bot, viewable on-screen, and presented in a brand-safe and suitable environment in the correct geography; Context Control solution that delivers contextual targeting and brand suitability capabilities; pre-bid programmatic and post-bid verification solutions for advertisers; and optimization and verification solutions for publishers. It serves advertisers and agencies, publishers, advertising/audience networks, and supply side platforms. The company was founded in 2009 and is headquartered in New York, New York.

COM:INTEGRALADS

Integral Ad Science

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12/11 21:00

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