Beauty Focused. Reimagine Growth, Begin with Profit.

Your fans love your products, then why aren’t you a $20M if not a $100M beauty brand?

20% growth isn’t enough. The core challenge isn’t money, price, mentorship, network, distribution, advertising or marketing!
Solutions in isolation: price, promotion, pack, web, social, shows at best get incremental results W/O JUMP.

Rethink!

Why do 75% of VC-funded brands fail if money could solve all the startup woes?
Why don’t consultants take guarantees?
Why do growth marketers experiment at your expense?

How are we a Jump ahead of other solutions?

We “took the road less taken”. While I cannot guarantee that you’ll be a $100M brand in a few years, I’ll dramatically up your probability of reaching there.

We walk the talk and put our skin in the game.

What’s the fundamental truth for hyper-growth for a startup beauty brand?

6X Profitable SuperFans(independent of price, distribution or marketing) + Awareness. Awareness alone creates a top-down funnel, which is expensive.
How: Emotional Resonance= A paradigm Jump in Love at First Sight with potential superfans and early stage stakeholders.

How do I deliver hyper- growth?

A Complete & Fundamental Mechanism: Jump Paradigm™:

Traditional strategy, story, branding, distribution or any marketing won’t solve the uphill battle for an early stage beauty brand even when you check all the boxes.

Reimagine Hype-Growth!

My solution is the only custom, complete and accountable solution to accelerate hyper-growth for early stage beauty brands. Check out the recommendations!

Accelerated profitability for 30+ beauty brands across N.A & Europe, clients reporting 50-200% growth.

Take the quiz to see if you are ready to jump your brand?:https://jumpaccelerator.com/quiz/

Jump Accelerator

Our "Why Not"= "Create a Woman's World"

I am fascinated by the homemaker, who decided to launch a beauty brand, from her kitchen, to become a $100M brand in a matter of a few years, giving the big beauty cos a run for their money. 

The stuff movies are made of. What are the odds? And, yet, every year, there are thousands of women who venture with a beauty brand intending to defy these odds over & over again!

Jump Accelerator aims to help women founders take over the category that is truly theirs for the taking. 

No big co. or executive understands what beauty truly means to a woman, more than these brave & beautiful founders, who are willing to stake their existence on jumping the category forward.

I consider myself truly blessed to serve, every second of my day, these founders, who are as driven as their beautiful intent.

At Jump, we are creating a more humane, conscious & beautiful planet:

“A Woman’s World”

Rohit Banota, Founder-Jump Accelerator

#founders #femalefounders #entrepreneurship #innovation #beautybusiness

In this guest series episode of “What Beauty Founders Don’t Know” (formerly JumpStart Beauty Brand), I spoke to the super-smart, suave and intuitive, beauty disruptor, CEO of Skinfix Inc., Amy Gordinier.

Timestamps & Key Moments

04.03.9-Amy’s Story & skinfix adventure despite all the risk
06.34.0-Impostor Syndrome
09.33.1-Eternal Optimism meets reality of time
10.39.4-What’s wrong with the indie beauty founders’ focus?
15.34.4-Importance of profiability for indie beauty brands
18.41.3-Learnings from skinfix’s traction phase
21.50.0-skinfix Sephora Success
26.07.1-Target vs. Sephora
37.00.7-Emphasis on skinfix Clean
43.29.9-How Amy overcame tough times with skinfix?
47.40.2-People Amy is super thanful for
49.44.5-Speed Round: What’s fake in early-stage beauty market, Favourite quote, social media, function or emotion, Bootstrap or funding, Standardization of Clean beauty, Style or Substance, Entrepreneurship
 
Watch the full episode here: https://lnkd.in/gFheHyRn

Subscribe to our podcast & don’t forget to leave a review.

.........................................................................

Jump Accelerator-Growth starts with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”
.........................................................................


#cleanbeauty #startups #venturecapital

Episode#13: Sonsoles Gonzalez, founder of Better Not Younger on “What Beauty Founders Don’t Know” (formerly JumpStart Beauty Brand), 

I spoke to the super-intelligent and an accomplished CPG veteran, on a mission to disrupt the hair care category for aging women!

-Sonsoles had led globally renowned hair and body care brands with corporate giants like Loreal and P&G, and
 
-found her calling while questioning the same, repetitive creative brief targeting women aged between 18 and 44 years, and

-decided to turn her inquisition into a brand, heralding a moment of change in women’s hair care & the whole mass media narrative around aging!

Timestamps & Key Moments

03.10.0-Sonsoles’ story, 28 years in corporate with CPG giants to Better Not Younger

05.01.7-How creative briefs in marketing boardrooms frustrated Sonsoles

09.17.9-Better Not Younger products make women feel 100X better

12.12.6-Big gap in understanding of aging women’s hair issues

17.47.8-What is Fiftypreneur and how is she different from others

21.45.2-2 big assumptions & BIG learnings while growing Better Not Younger

23.35.7-Better Not Younger’s go to retail sequence, strategy, mistakes, refocus & success at ULTA

32.29.6-Does Better Not Younger get trolled?

36.01.4-How did Sonsoles deal with the worst time at Better Not Younger?

39.10.3-How Better Not Younger turned around business at ULTA?

And much more.......

Watch/Listen to the full episode:


1. Spotify: https://lnkd.in/gJSmzHSG

2. Apple Podcasts: https://lnkd.in/gmrzKdP9

3. YouTube: https://lnkd.in/gxy6kFgW

Subscribe to our podcast & don’t forget to leave a review.

..........................................................................
Jump Accelerator-Growth begins with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”

#cosmetics #founders #haircare #scalpcare #startups  

https://lnkd.in/gP3rDgbD

Ep-12: Sarah Hamilton, a super-driven, done it all, energetic serial entrepreneur, investor & advisor offers insights on “What Beauty Founders Don’t Know” (a podcast formerly known as JumpStart Beauty Brand).

Sarah co-founded

-bellabox, a beauty subscription box: over 100s of thousands of Meta followers 

-Sand & Sky-a pure Australian botanicals skincare brand sold through every major beauty and fashion retailer across the planet, 

is a board member

-at a “Unilever Ventures” portfolio brand STRAAND, which is turning scalp care on its head, 

-at STUFF™ -a cruelty-free personal care brand that promotes healthy masculinity, 

is an advisor at Mermade Hair, 

and is involved with maybe a dozen more ventures!

Key Moments

03.27.0-Sarah’s journey from finance to a business leader to an entrepreneur to an investor and advisor
08.54.5-Wrong assumptions that Sarah sees ventures making repetitively
13.41.3-Transition from an entrepreneur to investor
17.03.6-Sarah’s entrepeneurl/investor thesis
18.08.5-Sarah’s investment red flags
21.12.7-What is execution?
25.23.6-How should beauty founders think about exit?
27.10.0-When Sarah broke down and called her mum
28.30.2-How does Sarah deal with setbacks & does she takes a day off?

Speed Round

31.22.7-What’s fake in early-stage beauty market?, Sarah’s favourite movie, beauty subscription boxes? Work-Life?Favourite beauty brand? Poor Pioneer or Rich Replica?

Watch/Listen to the full episode:

1. Spotify: https://lnkd.in/gaKuxrcA

2. Apple Podcasts: https://lnkd.in/g8mJq-DY

3. JUMP WEBSITE: https://lnkd.in/g3UrHD4X

Or search for "What Beauty Founders Don't Know" on YouTube & Amazon Music(links in the first comment).

Don't forget to subscribe and leave a review on your favourite platform.

..................

Jump Accelerator-Growth begins with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”
..................
Follow for counter-intuitive insights on "what beauty founders don't know."

#skincare #business #startups #smallbusiness #makeup #haircare

https://lnkd.in/gx7mXG5S

In this guest series episode of "What Beauty Founders Don't Know" (formerly JumpStart Beauty Brand), 

Emilie Hoyt, a super conscientious founder of a 24 year old natural skincare brand, Lather, spoke about all things story to personal issues, clean beauty, Lather Hotel and her owns stores and struggles.

Lather is a brand that is all about wellness solving everyday problems, Lather also has amazingly natural hair, face and body care products sold through their DTC site, own brick and mortar stores and through hotel properties and spas across the globe.



Key Takeaways

03.21.6-Emilie's struggles growing up

10.39.3-Advantages of being a clean beauty pioneer: 24 years

15.53.4-Growth assumptions that proved wrong

23.30.7-LATHER Hotel's success

32.05.1-Success of LATHER Stores

38.45.7-LATHER'S big goals

43.41.8-LATHER'S tough times

47.08.2=Speed Round


Watch/listen, subscribe to our podcast & leave a review here:

https://lnkd.in/dFmdZHtJ

#skincare #startups #founders

8 pricing mistakes beauty brands make:

1. Cost-based pricing versus value-based

2. Lack of options for brand trials and loyalty

3. Psuedo-margin strategy

4. Frequent discounting

5. Lack of pricing strategy to move up

6. Scale unfriendly

7. Lack of value communication

8. Not calculating price sensitivities

Read the full blog here: https://lnkd.in/gx42AgsB


Jump Accelerator-Growth begins with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”
........................................................................

Follow for counter-intuitive insights on "what beauty founders don't know."

#pricing #pricingstrategy #cosmetics

Episode no. 11: Emilie Hoyt, a super conscientious founder of a 24 year old natural skincare brand, LATHER on “What Beauty Founders Don’t Know” 

Lather is all about love & wellness solving everyday problems, has amazingly natural skin, hair, face and body care products sold through their DTC site, own brick & mortar stores, resorts/hotel properties & spas across the globe.


Key Takeaways

03.21.6-Emilie’s struggles growing up
10.39.3-Advantages of being a clean beauty pioneer: 24 years
15.53.4-Growth assumptions that proved wrong
23.30.7-LATHER Hotel’s success 
32.05.1-Success of LATHER Stores
38.45.7-LATHER’S big goals
43.41.8-LATHER’S tough times
47.08.2-Speed Round on fake, social media, favorite quote & much more...

Watch/Listen to the full episode:

On our site: https://lnkd.in/gjKMf_uQ

Spotify: https://lnkd.in/guV_RQ6b

Apple Podcasts: https://lnkd.in/gJd2East

YouTube: https://lnkd.in/geVh3VdK

Don't forget to subscribe and leave a review on your favourite platform.

..................

Jump Accelerator-Growth begins with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”
..................
Follow Jump Accelerator for counter-intuitive insights on "what beauty founders don't know."

#marketing #partnership #businessdevelopment #beautyindustry

In this guest series episode of “What Beauty Founders Don’t Know” (formerly JumpStart Beauty Brand), I spoke to Katerina Juskey, a grounded but super passionate co-founder of LOHN, a home fragrance brand that elevates your home space with layered & and colourful scents, a brand that prides itself on ethical craftsmanship, small batch production and 100% essential oils.

Timestamps & Key Moments

02:36-Chemical engineering to elevating home space

07:15-Insight that led to LOHN

09:00-How long did the research take?

10:16-What do aspiring beauty entrepreneurs don’t understand about growth/scaling up?

13:20-How do you move products from the shelf?

18:45-How will home fragrance evolve in the next 5-10 years?

20:53-How will LOHN improve air quality inside homes?

22:25-How did you pull through very hard times?

28:43-What’s fake in the early-stage beauty market?

29:02-Favourite quotes?

30:26-Bootstrap or Funding? Social Media? Fashion? Home is…?

Subscribe to our podcast & leave a review!

#scent #beautyindustry #personalcare #branding


https://lnkd.in/gFH8aatq

Katerina Juskey and her co-founder, Victoria, went to the same Queen's University, graduated from the same chemical engineering, had the same friends, and knew of each other but weren't quite friends. 

But that all changed when Victoria sent Kat a message on LinkedIn, which led to the launch of LOHN Fragrances in 2018!

LOHN elevates home space with layered and colourful scents, using ethical craftsmanship, small batch production and 100% essential oils.

To Watch/Listen to the Full Episode: Site/Spotify/Apple Podcasts/YouTube/Amazon Music

Link in the first comment!
........................................................................

Jump Accelerator-Growth begins with profit.

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans and first principles thinking
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”
........................................................................

Follow for counter-intuitive insights on "what beauty founders don't know."

#beauty #startups #business

Lorraine Dallmeier shares the no. 2 mistake made by beauty formulators.

Watch the clip, and for the full episode on counter-intuitive insights,

Search for "Jumpstart Beauty Brand" on Spotify, Apple Podcasts, YouTube, Amazon Music

Or

Just go to our website: link in the first comment!

Jump Accelerator-Growth begins with profit

Profitable growth on the path to $20M-$50M+ for women-led, early-stage beauty brands using 6X profitable super fans
W/O
Breaking the bank on ads, influencers or reckless distribution.

Together, let's create “A Woman’s World.”

................................

Follow for counter-intuitive insights on "what beauty founders don't know."

#business #smallbusiness #formulations #researchanddevelopment #branding

Sephora Accelerate is a beauty accelerator program that supports and empowers female founders in the beauty industry. It provides mentorship, funding, and access to Sephora's network and resources.

Sephora Accelerate

Ulta Beauty Accelerator is a program designed to support and nurture emerging beauty brands. It offers mentorship, funding, and access to Ulta Beauty's platform and customer base.

Ulta Beauty Accelerator

Target is a retail company that offers a wide range of beauty products. It provides a platform for beauty brands to showcase and sell their products to a broad customer base.

Target

Jump Accelerator is a hyper-growth solution provider for early-stage beauty brands, focusing on strategic brand development, consumer research, and access to a network of dedicated freelancers across North America and Europe. The company was founded by Rohit Banota, who has a background in engineering, a successful career at P&G Beauty and Grooming, and an MBA from Smith School of Business at Queen’s University. Jump Accelerator aims to empower women-led beauty brands with a comprehensive suite of services to achieve rapid growth and success in the market.

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COM:JUMPACCELERATOR

Jump Accelerator