Make Up For Ever is a brand that offers professional makeup products and cosmetics, self-described as being co-created by a collective of makeup artists.

MAKE UP FOR EVER

Make Up For Ever

Retail Luxury Goods and Jewelry

LVMH

MAKE UP FOR EVER | 289,099 followers on LinkedIn. WHOEVER YOU ARE, WE ARE YOUR TEAM.
WELCOME TO THE COLLECTIVE. | WHOEVER YOU ARE, WE ARE YOUR TEAM. WELCOME TO THE COLLECTIVE.

We are a collective who drives the world of makeup forward.

Global Head of Image and Creative chez MAKE UP FOR EVER - LVMH

Ludovic Drouineaud

Chief Information Officer at MAKE UP FOR EVER and Travel Retail Beauty | Co-founder LVMH Women In Tech community | @FrenchWomenCIO

Karine Schang

Global SVP Sales & Trade Marketing MAKE UP FOR EVER

Olivier Robin

Director, Sales- East, Make Up For Ever, LVMH

Elizabeth Amsellem

THIS IS HOW IT ALL BEGINS Curious about what an induction is like? Here’s a glimpse in our last HQ newcomers onboarding session! Joining MAKE UP FOR EVER ’s Collective means offering a generous two-day immersion to discover what makes us so unique, from our pioneering DNA, inclusive and artistic vision of makeup, and differentiating products co-creation alongside our pros. A chance to dive into the brand's vibrant universe at the very heart of our DNA, whether at our headquarters in Paris or our awesome MAKE UP FOR EVER ACADEMY. And most importantly, by connecting with all our passionate teams, experts from all departments who are driven by the same transmission spirit, engaging in insightful dialogues, visits, and makeup masterclasses. Learn more about our collective pulse: https://lnkd.in/d9tSAFSY Whoever you are, we are your team. Welcome to the Collective. #MAKEUPFOREVER #WELCOMETOTHECOLLECTIVE #ONBOARDING

Thrilled to share an exciting partnership recently with MAKE UP FOR EVER & Australian fashion label The Aje Collective This was the launch and celebration of their newest coastal cool category, Aje STUDIO! As Makeup director, the look needed to be fresh and radiant whilst enhancing natural features. Hero product to create this included our assortment of the HD SKIN face palettes. These are perfect for achieving coverage & colour whilst flaunting a flawless skin like finish. I am so grateful for these collaborations and look forward to many more ahead. A HUGE Thank you to my incredible team on the day - Andrea Damyon , Belinda Masri, Vincent Phan & Claudia Cicco. #MAKEUPFOREVER #HDSKIN #AJE #AJESTUDIO #BACKSTAGE

Karyssa Leigh

LVMH DISCOVERY MIDDLE EAST: IT’S A WRAP MAKE UP FOR EVER brought a touch of artistry during the LVMH Discovery sessions at the Bvlgari Hotels & Resorts Dubai! An immersive internal event to connect with talents across LVMH Maisons and explore the Group’s vibrant ecosystem. Our talented makeup artists hosted an engaging masterclass delving everyone through our brand’s pioneering statement, creative vision, and innovation drivers. The makeup demonstration was a super highlight, helping beauty enthusiasts to master their skills and elevate the art of complexion, lips and eyes, using our icons such as HD Skin Palettes, Artist Color Pencil and Rouge Artist For Ever. A final bouquet with a friendly competition featured 10 participants, challenging each other in a makeup contest: the winning duo was awarded a range of the brand’s most exclusive products. Kudos to our Middle Eastern team who set the stage on fire! #MAKEUPFOREVER #LVMH

A PLAYGROUND FOR CREATIVE SOLIDARITY MAKE UP FOR EVER Academy hosted a new uplifting masterclass alongside Fanny Miosotis and Caroline Grimaud Pescher , co-founders of Maquille Mon Krâne . A second edition filled with encounters and lots of fun! Created in 2023 by three women who have been affected by breast cancer, this non-profit association aims to empower women, men, and children experiencing permanent or temporary alopecia. Together, they explore and celebrate their unique beauty through makeup artistry, turning bodies and faces into enchanting artworks! This heartwarming workshop allowed 16 participants to play and discover new ways to express themselves, through demonstrations, application sessions and pros’ tips under the guidance of an amazing crew of makeup experts with Fanny and teachers from our Academy. Driven by our welcoming vision of makeup, MAKE UP FOR EVER is proud to support the association and enhance its visibility since its inception, by hosting dedicated makeup masterclasses at our ACADEMY, awareness conferences for our employees or by providing donations. If you are affected yourself, know someone who might be or perhaps just curious to discover extraordinary artworks, find out more here: https://lnkd.in/eeJb_NrT Cheers to all participants, Maquille Mon Krâne and makeup artists, who made this event so special. #MAKEUPFOREVER #PINKOCTOBER #MAQUILLEMONKRANE #MAKEUPFOREVERACADEMY #COMMITTEDFOREVER

"THE COLLECTIVE IS A MINDSET" At MAKE UP FOR EVER , we foster an environment where all our employees can feel welcomed and supported. Meet Xuechen S. , International Business Development Project Leader, who shares the feeling of finding your place: "The Collective is a mindset but also great support in tough moments. Feeling supported and encouraged by your company and teams is an incredible strength.” We envision collective work as an energy to grow, both individually and together, while achieving incredible things for our customers. That's what set us apart! Whoever you are, we are your team. Welcome to the Collective. For more inspiring stories, follow the link and discover what makes us vibrate within our brand: https://lnkd.in/d9tSAFSY #MAKEUPFOREVER #WELCOMETOTHECOLLECTIVE

FACE PAINTING « SPLASHES OF COLOUR » ✨ ARTIST Morgane Perard & Joana Juillet #makeupforever #sephora #sephorafrance

Morgane Perard

MAKE UP FOR EVER ROCKED SEPHORIA'S SECOND EDITION 💄 SEPHORiA, the unmissable beauty event by SEPHORA was back this year in Paris for one more incredible experience! Celebrating beauty in all its shapes, this truly immersive experience welcomed 4000 guests alongside the hottest brands in the industry. An exclusive invitation to discovering the most desirable and long-awaited launches and experiencing unique brand activations. MAKE UP FOR EVER was thrilled to be part of the fun and magic once again, recreating the immersive world of professional makeup artistry. Designed as an interactive playground with a fun gumball machine, it offered our visitors the chance to win mini Rouge Artist For Ever lipsticks (our latest exciting new launch!) and try our innovations: Artist Color Pencil Extreme, HD Skin Blush&Glow Palette, not forgetting our iconic HD Skin Foundation range! Our thanks go to our long-standing partner Sephora for hosting the most memorable event of the year, and to all makeup enthusiasts who stopped by the MAKE UP FOR EVER booth. #MAKEUPFOREVER #SEPHORiA

Aujourd'hui marque la fin d'une incroyable année d'alternance en tant que chargée de communication RSE et Corporate chez MAKE UP FOR EVER.✨ Un grand merci à mes managers Léa Lesne et Camille Hermouet pour leur soutien et leur confiance tout au long de cette aventure. Cette expérience m'a permis d'explorer le secteur passionnant des cosmétiques et de contribuer à des projets variés. J'ai eu la chance de coordonner nos événements et partenariats pour les Jeux Olympiques, ainsi que nos actions RSE avec des partenaires tels que les masterclass en collaboration avec l’ Association Française du Vitiligo J'ai parfois même été mannequin le temps de quelques reels sur Instagram ! Je suis également fière d'avoir contribué à l'organisation d'événements marquants, comme les 40 ans de la marque, le lancement de produit Hydra Glow ou encore d'avoir travaillé sur l'accompagnement de notre stratégie de communication au sein de LVMH Un immense merci à la dream team communication MAKE UP FOR EVER pour cette belle aventure.💄❤️ María Camila Parra Laure REBUT Annabelle Gros Alice Phaysane Aikumis Sydykova Corentine Geneste Adélaïde Deglane

Garance Schnerb

PINK OCTOBER WITH ODYSSEA 🎗 MAKE UP FOR EVER ’s collective was back at the Odysséa Organisation Paris race to support breast cancer research! Our team of 30 runners, faces shining with glitter and determination, joined the movement alongside 45,000 fighters and supporters, to create a powerful wave of pink solidarity. We are incredibly proud to have contributed to the record-breaking €1,000,000 raised for research Gustave Roussy Association Prolific , whether by running or walking. A huge shout-out to everyone who participated in Odyssea race! Our hearts go out to our fellow employees and their loved ones who are battling this disease. Photo credits: Frederique Toulet #MAKEUPFOREVER #COMMITTEDFOREVER #PINKOCTOBER

HOT FROM THE RUNWAY WITH LACOSTE SHOW SS25 MAKE UP FOR EVER takes you backstage with Lacoste for another Paris Fashion Week season during the SS25 show! Talented Lucy Bridge brings light to the runway, with effortless fresh-faced complexions and natural glow. Her must-haves? Our HD SKIN Blush & Glow Palette and HD SKIN Concealer for a flawless base, enhanced by our Mist & Fix for all-day wear. #MAKEUPFOREVER #PFW

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