Mediatool is a media data management platform for global media teams. The company provides access to clean and reliable global media data, enabling users to create a single source of truth for making media investment decisions.

Mediatool

Opal offers a marketing planning platform aimed at enhancing collaboration among teams and connecting strategy to execution. It provides tools for project management, content marketing, and communication management.

Opal

Mediatool Media Planning

Mediatool is a Campaign Management Platform for brands and agencies. Use it to get a great overview of all your marketing activities, campaign plans and yearly summaries in one place.

With Mediatool you can plan, organize and analyze all your marketing and media activities in one place. Mediatool.com is like your own virtual marketing assistant, gathering all your files and conversations related to media buying together and allowing you to have a bird’s eye view of all your media buying activities. It also makes it easier to manage and change your media plan in real time, collaborate with your team, and analyze and discover which media actions are giving you the greatest ROI by comparing your media spend to your business outcomes. 

By using Mediatool to do all your media planning you no longer need to keep track of which is your latest media plan. All of your data is always updated and securely accessible through our web application.

Boost your media and marketing performance with Mediatool, book a demo meeting today: www.mediatool.com

Twig Ventures

Newion

J12 Ventures

Almi Invest

eEquity

Fairpoint Capital

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Metric
Company Name	Mediatool	Opal
Symbol
MSH ID	COM:MEDIATOOL	COM:WORKWITHOPAL
Market	PRIVATE	PRIVATE
Sector	Technology	Technology
Industry	Marketing Technology	Marketing Technology
Country	SE	US
Stage
Employee Count	62	129
Website	mediatool.com	workwithopal.com
LinkedIn	mediatoolcom	opal-software
Founders

Metric
Market Cap
Enterprise Value
Monthly Web Traffic
Web Traffic Growth
Valuation
Raised Capital

Metric
Revenue
Revenue (LTM)
Revenue (NTM)
Gross Profit
EBITDA
Operating Income
Net Income
EPS
Diluted EPS
Revenue 2022
Revenue 2023
Revenue 2024
Revenue 2025
Revenue 2026

Metric
Revenue Growth (LTM)
Revenue Growth (NTM)
Gross Profit Growth (LTM)
EBITDA Growth (LTM)
Net Income Growth (LTM)
14-Day Growth Score		13.65
28-Day Growth Score		19.67
90-Day Growth Score		17.37
365-Day Growth Score		38.36

Metric
Gross Profit Margin
Operating Profit Margin
EBITDA Margin
Net Profit Margin
Return on Equity
Return on Assets
Return on Capital Employed

COM:MEDIATOOL

Mediatool

Company Overview

Market Metrics

Financial Performance

Growth Metrics

Profitability Ratios

Valuation Multiples

Operational Metrics

Cash Flow Metrics

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Efficiency Metrics

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P/E Ratio
P/B Ratio
Revenue Multiple (LTM)
Revenue Multiple (NTM)
EBITDA Multiple (LTM)
EBITDA Multiple (NTM)
Price to Sales Ratio
EV Multiple

Metric
Days Sales Outstanding
Days Payables Outstanding
Days Inventory Outstanding
Operating Cycle
Cash Conversion Cycle
Asset Turnover

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Free Cash Flow
Cash Flow to Debt
Operating Cash Flow/Sales
Free Cash Flow Yield

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Cash & Equivalents
Accounts Receivable
Inventory
Goodwill
Debt to Capitalization
Debt to Assets
Current Ratio
Quick Ratio

Metric
Rule of 40 (LTM)
Rule of 40 (NTM)
Stock Comp to Revenue
R&D to Revenue
SG&A to Revenue