MOGU Inc., through its subsidiaries, engages in the online fashion and lifestyle business in the People's Republic of China. The company operates an online platform that primarily offers a range of fashion apparel and other products, including beauty products and accessories provided by third party merchants, as well as personal care, food, and medical beauty products. It also provides online marketing, commission, financing, technology, and other related services to merchants, brand partners/owners, and users; and technology services to insurance companies. The company offers its products through mobile apps, including flagship Mogujie app, mini programs on Weixin, and Weixin pay and QQ Wallet entryways; websites comprising Mogu.com, Mogujie.com and Meilishuo.com. The company was formerly known as Meili Inc. and changed its name to MOGU Inc. in November 2018. MOGU Inc. was incorporated in 2011 and is headquartered in Hangzhou, the People's Republic of China.

MOGU Inc.

拼多多 is an e-commerce platform focused on providing a variety of products through group buying and promotional sales. Self-described as a new pioneer in e-commerce.

拼多多

Alibaba Group Holding Limited, or Alibaba, is a Chinese multinational technology company specializing in e-commerce, retail, Internet, and technology. It provides consumer-to-consumer (C2C), business-to-consumer (B2C), and business-to-business (B2B) sales services via Chinese and global marketplaces, as well as local consumer, digital media and entertainment, logistics, and cloud computing services. It owns and operates a diverse portfolio of companies around the world in numerous business sectors.

Toto Sun

Yufeng Shi

Changwei Ma

Yuanying Jin

Alibaba Group Holding Limited

Vipshop Holdings Limited operates online platforms for various brands in the People's Republic of China. It operates in Vip.com, Shan Shan Outlets, and Others segments. The company offers women's apparel, such as casual wear, jeans, dresses, outerwear, lingerie, pajamas, and maternity clothes; men's apparel comprising casual and smart-casual T-shirts, polo shirts, jackets, pants, and underwear; and skin care and cosmetic products, including cleansers, lotions, face and body creams, face masks, sunscreen, foundations, lipsticks, eye shadows, and other cosmetics-related items. It also provides shoes and bags, which comprises casual and formal shoes, purses, satchels, luggage, duffel bags, and wallets; handbags; apparel, gears and accessories, furnishings and decor, toys, and games for boys, girls, infants, and toddlers; sportswear, sports gear, and footwear for various sporting activities; home furnishings, such as bed and bath products, home decor, kitchen and tabletop items, and home appliances; and consumer electronic products. In addition, the company offers food and snacks, beverages, fresh produce, and pet goods; beauty products; and internet finance services, including consumer and supplier financing, and microcredit. Vipshop Holdings Limited provides its branded products through its vip.com and vipshop.com online platforms, as well as through its internet website and cellular phone application. Further, it offers warehousing, logistics, product procurement, research and development, technology development, and consulting services; software development and information technology support solutions; and supply chain services. Vipshop Holdings Limited was founded in 2008 and is headquartered in Guangzhou, the People's Republic of China.

Vipshop Holdings Limited

蘑菇街 is an online platform focused on social commerce, primarily for women's fashion. It connects Key Opinion Leaders (KOLs) with consumers and brands, facilitating live streaming e-commerce and influencer marketing. The platform aims to enhance user experience through personalized shopping and content sharing.

蘑菇街

员工故事

MOGU Inc. | 2,701 followers on LinkedIn. MOGU.Inc (NYSE-listed) is a fashion and lifestyle platform based in China that uses AI technology to connect fashion influencers, brands, and consumers. The company was founded in 2011 and has since grown to become one of the largest fashion e-commerce platforms in China.

MOGU.Inc is at the forefront of using AI and machine learning to enhance the shopping experience.

Metric
Company Name	MOGU Inc.	拼多多	Alibaba Group Holding Limited	Vipshop Holdings Limited
Symbol	MOGU			VIPS
MSH ID	COM:MOGU-INC	COM:PINDUODUO:M	COM:TAOBAO	COM:VIP
Market	STOCKS	PRIVATE	PRIVATE	STOCKS
Sector	Consumer Cyclical	Consumer Services	Technology	Consumer Cyclical
Industry	Specialty Retail	E-commerce	E-commerce, Cloud Computing, Artificial Intelligence, Entertainment, Mobile Commerce, Retail, Mobile Media, Films, TV Shows	Specialty Retail
Country	CN	CN		CN
Stage	Post-IPO Equity	Post-IPO Equity
Employee Count	407		10.00K	14.64K
Website	mogu-inc.com	m.pinduoduo.com	taobao.com	vip.com
LinkedIn	moguinc.
Founders

Metric
Market Cap	19.73M		7.20B
Enterprise Value
Monthly Web Traffic	685	46.98K
Web Traffic Growth	-0.42	-0.49
Valuation
Raised Capital		1.10B

Metric
Revenue	22.05M	15.52B
Revenue (LTM)
Revenue (NTM)
Gross Profit	9.51M	3.54B
EBITDA	-5.86M	1.55B
Operating Income	-10.89M	1.25B
Net Income	-8.15M	1.12B
EPS	-0.94	2.02
Diluted EPS	-0.94	1.98
Revenue 2022
Revenue 2023
Revenue 2024
Revenue 2025
Revenue 2026

Metric
Revenue Growth (LTM)
Revenue Growth (NTM)
Gross Profit Growth (LTM)
EBITDA Growth (LTM)
Net Income Growth (LTM)
14-Day Growth Score
28-Day Growth Score
90-Day Growth Score
365-Day Growth Score

Metric
Gross Profit Margin	0.46	0.24
Operating Profit Margin		0.09
EBITDA Margin	-0.27	0.10
Net Profit Margin		0.08
Return on Equity		0.24
Return on Assets		0.12
Return on Capital Employed		0.24

COM:MOGU-INC

蘑菇街

Last Close

2.13

22/11 21:00

Market Cap

19.73M

Beta: -

Volume Today

2.39K

Avg: -

Company Overview

Market Metrics

Financial Performance

Growth Metrics

Profitability Ratios

Valuation Multiples

Operational Metrics

Cash Flow Metrics

Balance Sheet Metrics

Efficiency Metrics

Metric
P/E Ratio	-0.67	8.37
P/B Ratio	0.19	1.83
Revenue Multiple (LTM)
Revenue Multiple (NTM)
EBITDA Multiple (LTM)
EBITDA Multiple (NTM)
Price to Sales Ratio	0.82	0.62
EV Multiple		9.78

Metric
Days Sales Outstanding	13.35	11.95
Days Payables Outstanding	26.21	55.90
Days Inventory Outstanding	0.47	23.65
Operating Cycle	146.49	32.69
Cash Conversion Cycle	113.84	-21.21
Asset Turnover	0.17	1.77

Metric
Operating Cash Flow	-5.57M	1.98B
Free Cash Flow	-18.55M	1.26B
Cash Flow to Debt
Operating Cash Flow/Sales
Free Cash Flow Yield	-0.28

Metric
Cash & Equivalents	49.35M	3.50B
Accounts Receivable		-27.49M
Inventory	13.48K	776.41M
Goodwill		103.88M
Debt to Capitalization	0.00	0.08
Debt to Assets	0.00	0.03
Current Ratio	2.11	1.15
Quick Ratio	1.64	1.11

Metric
Rule of 40 (LTM)
Rule of 40 (NTM)
Stock Comp to Revenue	0.06
R&D to Revenue	0.16	0.02
SG&A to Revenue	0.27	0.08