mTab is a leading market insights platform that connects organizations and research providers with a powerful, trust-driven platform to answer any question. Their technology provides instant access to a large selection of insights on markets, industries, and brands, supported by up-to-date data, analytics, reports, and an expert community.

mTab

mTab is a leading market insights platform for data-driven enterprises. The mTab platform, recently awarded Best Data Solution 2020 by MRS, transforms data sources into streamlined stories to help brands better understand their customers and competitors to empower decisions and deliver exceptional experiences.

Our industry expertise and unrivaled innovation make mTab the ideal market insights partner for leading brands around the world. Contact us to see how we can help enhance your organization by transforming your complex data into actionable intelligence.

See how mTab assists #streamingTV leaders with #audienceinsights to develop hit shows. Watch the #Insight250Spotlight interview with our own Global Vice President of Customer Success, Mark Lummas, here: https://lnkd.in/emUg9MAf

The #Insight250Spotlight shines on how #streamingTV brands rely on mTab to craft characters and shape stories through #audienceinsights and #dataanalytics. 📺

Insights Association and Insight250 feature mTab CEO Mark Langsfeld with several other #marketresearch and #insights leaders from around the world discussing research horrors just in time for #Halloween. ☠

Our Global VP of Client Success, Mark Lummas, was recently interviewed by the Insight250 Spotlight series, discussing how mTab's #marketresearch solutions unveil #audienceinsights that help #streamingservices develop hit shows and content.

mTab's CEO, Mark Langsfeld, is featured in this Insights Association #Halloween article with other #marketresearch leaders from across the globe, where he discusses the horror of insight ignorance. 💀

mTab's Global VP of #Analysis & #Insights, Tracey Stuart, joins the #Insight250Spotlight series with Crispin Beale (Insight250 CEO) and Natasha Hritzuk (Warner Bros. Discovery's VP of #ConsumerInsights) to discuss how #audienceinsights help to develop hit #streamingshows like #TedLasso and #Shrinking. Watch the full episode here: https://lnkd.in/e8S5KkdD

This is a fantastic, in-depth discussion on how #audienceinsights shape and direct hit Warner Bros. Entertainment shows like #TedLasson and #Shrinking. Natasha Hritzuk, VP of Global #ConsumerInsights for Warner Bros. Discovery, and mTab's own Tracey Stuart, Global VP of Analysis & Insights, sit down with Crispin Beale of the #Insight250Spotlight to discuss how #audiencetrends and #viewerinsights shape the shows we watch to build #viewerloyalty. Watch the complete discussion here: https://lnkd.in/e8S5KkdD

Find out what all the buzz is about with the #Insight250Legends. Our own CEO, Mark Langsfeld, is Co-Chair of the #Insight250 and talks with Insight250 CEO, Crispin Beale, about this newest industry honor. See the feature in ESOMAR Research World and vote now at https://lnkd.in/eMRMmiGQ.

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Learn how Paramount creates hit shows like Yellowstone and Star Trek. Christian Kurz, Paramount's SVP of Streaming Insights, and Mark Lummas, mTab's Global VP, discuss streaming. Watch full video here: https://lnkd.in/emUg9MAf

Just a friendly reminder that you can still vote for the 2023 Insight250 Legends. Details below...

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mTab

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