Optimizon helps education, commercial and government organizations save time and money on copiers, printers and Managed Print Services (MPS). The company provides vendor-neutral professional and consulting services.

Optimizon

Optimizon | 1,946 followers on LinkedIn. Data-led e-commerce across the digital shelf 📈 Elevating your Marketplace (Amazon, TikTok, eBay, B&amp;Q) game! | Data-led e-commerce across the digital shelf! 

At Optimizon, we specialise in leveraging the power of Amazon and other online marketplace platforms to drive unparalleled success for our clients. Through data-driven strategies and in-depth market analysis, we equip brands with the tools they need to thrive in the competitive e-commerce landscape.

Chief Strategy Officer - 'Data Led E-commerce across the Digital Shelf' & Opti-Profit Model founder - marketplace amp Co-Founder (exit) - Public…

Matt Anderson

Chief Revenue Officer | Marketplaces | Retail Media | Amazon Ads | Live Stream selling | Walmart | CRO

Gareth Lloyd-Jones

I help brands understand their customers on Amazon.

Rael Cline

Sales-boosting copy for retail websites, ads, catalogues & Amazon listings

Mel Henson

We've got a fresh look! 👀 After months of growth, strategy, and creative energy, we’re thrilled to announce our new branding! 🎉 We’ve evolved from OptimiZON to OptimizON, reflecting our expanded expertise across multiple marketplaces—Amazon, eBay, Walmart, and more. With a fresh new look, bold colours, and a new logo, our brand is now better aligned with who we are today and where we’re headed. While our visuals have changed, our dedication to helping you optimise and grow your brand remains as strong as ever. 💪 👉 Curious about the changes? Check out our blog post for all the details! https://lnkd.in/etieejtk Thank you to our incredible clients and partners for being part of this exciting journey. We’re just getting started! #Rebrand #Ecommerce #DigitalMarketing #Branding #Amazon #branding #onlinemarketplace

🚨 Back by Popular Demand! 🚨 We’re thrilled to announce the return of eCom Insights, our exclusive event for the e-commerce community! 🎉 After the huge success of last year’s inaugural event and five insightful episodes of the eCom Insights podcast, we’re bringing you even more invaluable knowledge, straight from the best tools, providers, and brands in the industry. 📅 Date: Thursday, 6th February 2025 🕛 Time: 12:00 PM - 6:30 PM 📍 Location: Google HQ, London Join us for an afternoon of expert-led sessions, actionable insights, and unparalleled networking opportunities with e-commerce leaders and innovators. If you’ve been loving the podcast, this is your chance to hear directly from the industry’s brightest minds—plus even more incredible speakers! More details are coming soon, but one thing is certain: this is the must-attend event for anyone looking to master multichannel e-commerce in 2025. Spaces are limited! 🎟️ Register your interest now at 👉 https://lnkd.in/eGAcDK9w #eComInsights #Ecommerce2025 #MultichannelSelling #EcommerceGrowth #EcommerceStrategy #Networking

🎧 eCom Insights Ep. 5: Anand Madhani reveals why next-day delivery and AI in logistics are reshaping customer expectations and retention in e-commerce. 🚀 Hear Anand’s take on: When to choose self-fulfilment vs. third-party providers Leveraging technology for seamless multichannel deliveries Essential factors for expanding your logistics strategy internationally 🌍 Missed this episode? Catch up now and discover how logistics can strengthen your customer trust! 🛍️ https://lnkd.in/dHf7mUQF #CustomerLoyalty #LogisticsStrategy #eComInsightsPodcast #Dropshipping #FBA #Fulfilment #Ecommerce #Amazon #OnlineMarketplaces

We love it when the team gets together! Thanks for having us Yozlem Nedzhib 😄

With TikTok’s highly engaged user base and seamless in-app shopping, you can tap into Gen Z and beyond in ways traditional platforms can’t match. Here’s the magic: 🛍️ Shop Setup – Set up your TikTok Shop and get a storefront right where the action happens. 👩🎤 Creator Partnerships – Team up with influencers who get your vibe, engage their fans, and keep it authentic. 📈 Performance Tracking – Optimise on-the-go with insights into views, clicks, and sales generated by each creator. Imagine your product going viral with every swipe, like, and share. Intrigued? Read our step-by-step guide on launching your brand on TikTok Shop Affiliate Marketing and unlock your next level of online growth! 👉 Read more here and get ready to make waves! https://lnkd.in/eHH7rkUg #TikTokShop #AffiliateMarketing #Ecommerce #TikTok #GenZ #OnlineMarketplaces

Get Holiday-Ready with Our FREE Infographic on Fulfilment Models! 🎄🚚 With Black Friday and Christmas around the corner, managing logistics is essential for eCommerce success. But choosing the right fulfilment strategy can be overwhelming! That’s why we’re offering a free infographic to help you decide. 📊 What’s Inside? - A clear breakdown of 4 fulfilment models — in-house, outsourcing, dropshipping, and hybrid solutions - Pros and cons of each option, from control and flexibility to cost-efficiency and scalability - Tips on finding the perfect model based on your brand’s unique needs Whether you’re scaling up for holiday orders or streamlining your process, this infographic is your quick guide to making fulfilment easier and more effective! 📥 Download Now and get your logistics sorted for the holiday rush! https://lnkd.in/e4z9eTzA #eCommerce #Logistics #Fulfilment #BlackFriday #ChristmasSeason #CustomerExperience

Ready to Shrink Your E-commerce Carbon Footprint? Here’s How! 🌱 In today’s world, sustainability is no longer a “nice-to-have”—it’s a must. 🌿 And for e-commerce brands, partnering with sustainable marketplaces is one of the smartest ways to make an impact while boosting your brand’s reach. Imagine reaching eco-conscious shoppers on platforms that care as much about the planet as you do! 💚 From ethical sourcing to CO2e-saving calculators, these marketplaces do it all: 🌐 Canopey – Set the standard with their sustainability Kitemark and impact tracking. 🎨 Uncommon Goods – Showcase artisanal products with fair trade at the core. 🌎 Etsy – Access a vast global community of handmade and vintage lovers. 🍃 Thrive Market – Perfect for health brands with an eco-conscious mission. 💼 Ten Thousand Villages – Support fair trade and sustainable craftsmanship. Ready to give your brand a green edge? Explore our latest blog post and discover the top sustainable marketplaces to join today! 📈✨ https://lnkd.in/ec48BXYk #SustainableEcommerce #GreenRetail #EcoFriendly #CarbonFootprint #Sustainability #OnlineMarketplaces #EcoMarketplaces #Ecommerce

Ready to Boost Your eCommerce Game for Black Friday and Christmas? 🚀 As the busiest shopping season approaches, eCom Insights has you covered! In Episode 5, we talk all things logistics and fulfilment with Anand Madhani , Business Development Manager at Parcelhub - part of the Whistl Group Hub, covering exactly what you need to know to handle the holiday rush like a pro. What’s Inside This Episode: 🎁 Key fulfilment options to keep up with holiday demand 📦 Tips for streamlining multichannel delivery across Amazon, Shopify, TikTok, and more ⏰ The importance of next-day delivery to keep customers happy when time is of the essence 🌍 Expanding your logistics to reach new markets just in time for the holidays! Whether you're scaling up for Black Friday or planning for a smooth holiday season, this episode is packed with actionable insights to give your logistics a festive boost! 🎧 Listen now and get holiday-ready: www.ecominsights.co.uk #eCommerce #Logistics #BlackFriday #ChristmasSeason #eComInsights #CustomerExperience #Amazon #AmazonAgency

🎙️ New Episode Alert! Season 1, Episode 5 of eCom Insights is live! Tune in as we dive into logistics, overseas shipping, and multichannel delivery systems with Anand Madhani , Business Development Manager at Parcelhub - part of the Whistl Group . Key insights: 📦 Fulfilment options – from self-fulfilment to outsourcing and dropshipping. 🚚 Amazon’s role – balancing FBA vs. merchant-fulfilled models. 💻 Tech in logistics – how AI and software streamline multiple marketplace deliveries. Curious how logistics impacts customer loyalty and growth? Listen now to gain these insights and more! Listen now 👉 https://lnkd.in/dHf7mUQF #eComInsights #Logistics #Fulfillment #FBM #FBA #AmazonFulfilment #OrderFulfilment #Podcast

Our team are having way too much fun at the Baby and Toddler Show in Birmingham today! Surrounded by some of the best brands in infant industry and the cutest babies 👼 If you're there, try and spot Gareth Lloyd-Jones and Cassie Oliveira Cope in the crowd to say hello 👋 #BabyandToddlerShow #TradeShow #Ecommerce #AmazonAgency #Networking

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