Priority Designs is a product development company that assists clients in taking concepts to market and provides services such as research, design, engineering, and prototyping.

Priority Designs

Priority Designs | 5,230 followers on LinkedIn. We are a product development company helping clients from concept to market, or jumping in just where you need us. | Priority Designs is a full-service product development consultancy with research, strategy, design, engineering, prototyping, and soft goods capabilities all under one roof. Clients include household names with leading brands in sporting goods, medical, consumer products, industrial equipment, and more. Located in Columbus, Ohio with a 50,000 sq. ft facility and 80+ dedicated product development experts, Priority Designs has been helping clients bring products to market for over 30 years.

Optimist

R. Reade Harpham

Gary Myers

Katie Mowery

Eric Fickas

Sustainability continues to be a hot topic in product development, and for many, it's not just a trend; it’s a necessity—especially when it comes to everyday items like your water bottle. In a recent publication by Shape.com , they highlight the top-rated water bottles on the market for hydration, durability, and style. From wide-mouth designs to bottles with straws, self-cleaning features, and shatterproof containers, there's a water bottle for every need. But have you ever considered what your water bottle is made of? Priority Designs' Sr. Engineer, Ryan Crisp , shared his expert opinion on the best materials for the environment, comparing stainless steel, glass, and plastic. "Though certain plastics can be recycled, the truth is that these materials often end up in a landfill after being reground at a recycling center.", says Ryan. Check out the full article to read more insights from Ryan and discover which water bottles might be the best fit for your lifestyle. #ProductDevelopment #Sustainability #Innovation

Happy World Usability Day! On this World Usability Day, we join others across the globe in celebrating the importance of designing products and services that prioritize the user experience to meet business needs. From helping our food service clients improve the physical/digital ordering experience, to working alongside our healthcare clients to design, deliver, and test solutions that integrate usability and accessibility from the start. Designing for usability is about more than just functionality—it’s about creating intuitive, user-centered experiences that are designed with the user in mind. #WorldUsabilityDay #UserExperience #UserCenteredDesign

The “kidult” trend is taking off as more adults reconnect with childhood favorites, from playful meals to nostalgic collectibles. In a recent article by The Food Institute , our Sr. CX & Brand Strategist/ Designer, Vicki (Moga) Breon , sheds light on why this movement resonates so deeply, particularly with millennials. Economic hurdles like the 2008 housing crisis and the COVID pandemic may play a role, but there’s more behind this growing fascination with “kidulting”. Check out the article to read more thoughts from Vicki on this emerging trend and discover how brands are catering to the kidult consumers by tapping into this emotional connection. #Kidult #ConsumerTrends #BrandStrategy

We're excited to attend this week’s event showcasing the groundbreaking advancements from the Midwest Pediatric Device Consortium ! Priority Designs is proud to be an industry partner and deeply grateful for our long-standing collaboration with Nationwide Children's Hospital . Together, we’re supporting their innovators in bringing novel pediatric medical devices to market. R. Reade Harpham will be representing Priority Designs, so make sure to introduce yourself and say hello!

When it comes to product development, "user-friendly" doesn't always mean "easy to use". In a recent publication of "Today's Medical Developments", our Principal and resident medical device expert R. Reade Harpham , shares the importance of tailoring a design to the individual's unique challenges and goals, rather than just focusing on simplicity. Read the full article to see how Priority Designs leverages user-centered design to deliver exceptional results for our healthcare clients. #MedicalDeviceDevelopment #UserCenteredDesign #Healthcare

Are wireless kitchen appliances the future of convenience or an unnecessary upgrade? As technology continues to evolve, the kitchen is the next frontier for innovation. With the new Ki standard, we’re entering a world where blenders, toasters, and other appliances can be powered wirelessly just by placing them on designated spots on your countertop. Priority Designs' Sr. Electrical Engineer, Gary Myers , shares his thoughts on this new wireless technology in Lifewire 's recent publication. Read the full article and let us know your thoughts!

Don't miss Sara Bodde today at the International Design Conference (IDC) in Austin at 11:15am CDT! Hope to see you there! #IDSAIDC

Ever wondered why even the most innovative designs can fall short? Join us next week at the International Design Conference (IDC) in Austin, where our Senior Human Factors Specialist, Sara Bodde , will present "Why Your Disruptive Design Fails: How Users Impact Product Design Success." Sara will share insights from Priority Designs' own experiences, revealing how well-intentioned products can miss the mark when they fail to align with user values. Don’t miss out—we'll see you there! #IDSAIDC

We are proud to share that our Industrial Design team, led by Chris Daniels and Michael Painter , has been recognized with a Green Industry Pros 2024 Editor's Choice Award for our execution on the SENIX X6 Cordless series! This prestigious award highlights innovative design contributions to the landscaping industry that earn the trust of professionals in the field. Hear from our partners at SENIX Tools , “Working with Priority Designs on this project has been an outstanding experience. Their expertise in product design was instrumental in developing a strategy that truly resonates with our vision. The collaborative process between the SENIX team and Priority Designs led to a design that not only reflects our core identity but also positions us competitively in the market. We are thrilled with the results and confident that this partnership has set us up for continued success.” Learn more about our work on the X6 series below. #GreenIndustry #ProductDevelopment #Innovation

Pilot Dogs is a local non-profit organization that provides expertly-trained and qualified guide dogs to individuals with visual impairments. When Pilot Dogs asked Priority Designs to help improve their guide dog harnesses, we eagerly accepted the challenge. The opportunity to partner with an organization that loves dogs as much as we do had our ears perked up and our team excited! Check out our case study to see how we turned a small request into a lasting partnership for the greater good. #PriorityDesigns #ProductDevelopment #SocialImpactDesign

PRIO

COM:PRIORITYDESIGNS

Priority Designs