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Skift is the daily homepage for the global travel industry and the trusted news source for executives. We’ve proven ourselves as the information and intelligence brand at the center of it all, monitoring the ever-evolving transformation into the future of travel. Skift is a fully distributed, remote company with employees based across the globe.

Every day, our award-winning team of journalists provides pivotal media insights on key travel sectors - with marketers, strategists and technologists top of mind. In doing so, we decipher and define global travel trends through a combination of news, research, conferences, events, exclusive interviews, strategic sector-focused newsletters, and more.

We are the source for travel news - on a journey to better understand the world’s largest industry.

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🔍 Viator's upgraded Accelerate 2.0 program is seeing wider adoption among tour operators, leading to a significant increase in product opt-ins and a rise in average margins. 

This shift towards a pay-for-visibility model is shaping the future of online travel, with implications for both Viator and the operators. 

Learn more: https://hubs.li/Q028ygR10

In a recent restructuring effort, the U.S. Travel Association has laid off six employees, including senior vice presidents of IPW and ESTO. 

Directed by CEO Geoff Freeman, this move is said to b aimed at making the association more agile and innovative, with plans to add over 15 new positions focused on public advocacy and industry engagement.

Read more: https://hubs.li/Q028yd0b0

As airline earnings continue to roll in, Senior Analyst of Airline Weekly, Jay Shabat, is analyzing the operational performance and financial health of major airlines for Q3. 

Stay tuned for more updates 🔔

How Technology Enables and Enhances the Human Touch Sponsored by Amazon Web Services (AWS) https://hubs.li/Q028nRwL0

Brad Gerstner, founder and CEO of Altimeter, shared an optimistic view at the Skift Global Forum about the transformative role of AI in travel. 

He envisions a future where a simple command to our AI assistants books our preferred experiences effortlessly, from our preferred New York stay to the best table at our favorite restaurant. 

Watch the full video: https://hubs.ly/Q028xC6T0

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Ask Skift: How Are Destinations Combatting Overtourism?

Skift Elevate: Empowering New Voices in Travel

10 Things We Learned at the Skift Global Forum

Ask Skift: Why Are Travel Brands Investing in Experiences?

Hotel Earnings: 7 Things We Learned From Companies in the Skift Travel 200

Skift Power Rankings: Ahmed Al Khateeb

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Skift is a daily homepage and trusted news source for the global travel industry. They provide media insights, research, conferences, events, and exclusive interviews to decipher and define global travel trends.

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