A company that provides services for registering and managing businesses digitally, including incorporation, corporate secretary, accounting, and visa services.

Sleek

Varinode provides an API for content publishers to facilitate shopping from multiple retailers with a unified checkout solution. This solution aims to streamline the discovery shopping experience, enhance user retention, and increase transaction volume.

varinode

✅ Built by entrepreneurs, for entrepreneurs, Sleek’s mission is to make the lives of our fellow entrepreneurs easier. 

🚀  It is the easiest way to get started and manage a business day to day. Just one platform to digitally manage company incorporation, compliance, bookkeeping & accounting, payroll, reporting, taxes and SO much more. Sleek's human-first, tech-enabled approach helps entrepreneurs automate repetitive tasks, while our supportive experts offer the best, personalised advice to our customers.

🌏 Present across Singapore, UK, Australia and Hong Kong, Sleek has served over 450,000 clients across 110 countries, and processed millions of bookkeeping transactions digitally.

📍 Sleek is registered with the company registry and tax authorities of Singapore, Hong Kong, Australia and the UK. We are also regulated by the Monetary Authority of Singapore under the Payment Services Act, and issued a Major Payment Institution (MPI) licence No. PS20200521.

Seeds Capital

Pierre Lorinet

Varun Mittal

Fabio Blom

Jungle Ventures

White Star Capital

EDBI

🎉 Sleek is 7 years old! 🎉 

Today, we celebrate Sleek Hong Kong—a vibrant and thriving part of our global family.

Sleek launched its Hong Kong business in 2019, and it has been flourishing ever since with over 3,000 customers. We now have a growing team of dedicated employees supporting our Hong Kong operations, led by the dynamic Liam Thomas.

Liam is a visionary leader who champions innovation and leverages technology to enhance efficiency. He encourages his team to embrace new ideas, take calculated risks, and take ownership of their work. By simplifying processes, Liam streamlines operations and boosts productivity. Under his guidance, the Sleek Hong Kong office fosters a culture of innovation, daring exploration, ownership, and simplicity.

What makes Sleek Hong Kong special? 

🔹 Customer-Centric Approach: We prioritize our clients' needs, providing tailored solutions that make business management seamless and stress-free. 🔹 Technological Innovation: Our advanced digital tools and platforms streamline processes, ensuring efficient and accurate service delivery. Expert 🔹 Support: Our team of experts is always ready to assist, offering top-notch advice and support to help businesses thrive. 
🔹 Community Engagement: We actively engage with the local business community, fostering strong relationships and contributing to Hong Kong’s vibrant entrepreneurial ecosystem.

Our customers are literally from all over the world. We have active clients from over 99 different countries in the world, and there are only 195! These countries range from the smallest in the world, Monaco, to some of the largest, including Canada. They use us because of the unique position Hong Kong holds in enabling people to do business. Currently, almost half of our active clients reside overseas.

Just like our clients, we have a diverse team from all over the world, including Australia, Sri Lanka, Japan, Philippines, Malaysia, and India. They have a diverse range of interests, including:

⭐ Jasper Tam, who is a meditation teacher and practitioner
⭐ Shotaro Abe, who is a trained trampoline expert
⭐ Christine Wong, who is a certified coffee snob

We are growing really fast, and have doubled in size in terms of the number of clients in the last 18 months.

Thank you to our incredible team and customers in Hong Kong for being a part of our journey. Here’s to many more years of growth and success together!

#SleekAnniversary
#HongKong
#Innovation
#Leadership
#CustomerSuccess
#TeamCulture

Edric Poon "The Podsmith" host's our CEO Julien Labruyere and takes a look under the hood of what life as an entrepreneur is like - from starting his first venture through to global expansion  - no stone was left unturned!

#entrepenuers #startuplife #storytelling #inspirational #sleek

🎉 Sleek is 7 years old! 🎉

Today we celebrate Adrien Barthel, Sleek’s co-founder and first CEO, who is currently leading Sleek Australia. 

Adrien co-founded the business with Julien Labruyere in 2017. The inspiration for Sleek stemmed from frustrations with the outdated processes of the corporate secretary industry at the time. For example, almost none had adopted e-signatures, despite their legalization in Singapore years prior. The industry was inefficient, expensive, and inundated with paperwork. 🖇 

Before starting Sleek, Adrien managed eCommerce for Carrefour (the world's 4th largest retailer) in Indonesia. He then led Marketing for Luxola, a beauty retail startup that was later acquired by Sephora, where he oversaw marketing for Southeast Asia.

🇸🇬 Adrien served as Sleek’s CEO during its first year, achieving product-market fit and securing the first 100+ clients. 
🇭🇰 He subsequently led the Growth team and relocated to Hong Kong in 2019 to establish Sleek’s presence there, now serving over 3,000 clients. 
🇦🇺 Last year, he moved to Sydney to accelerate our growth in one of the world’s largest SME markets.

“What has been fascinating for me over these 7 years is observing thousands of entrepreneurs start and grow their businesses. The true nature of Sleek is to empower entrepreneurs by freeing up their time to build their businesses or spend with their families. We achieve this by eliminating administrative hassles and providing insights to make informed decisions.

Having launched and managed operations in various markets, I've seen the same struggles faced by entrepreneurs worldwide. They all need more time to focus on growth, insights to make the right decisions, and timely filings!”

🎉 Sleek is 7 years old! 🎉
Today, we celebrate our employees—the backbone of our success and growth.

With 500 dedicated team members, some truly stand out. Sleek wouldn't be possible without their commitment and hard work over the years. We want to take a moment to give a special shout-out to a few exceptional team members:

🌟 Longest serving employee: Aisyiah Mohd - 6 years and counting! She is now our Head of People, continuously fostering our company culture and supporting our team's growth.

💖 Most loved by customers: These stars receive the most mentions in Sleek’s Google reviews and the highest satisfaction scores:
- Anita De Souza, from our Singapore Support team
- Rosie Tait, one of our Chartered Accountants in the UK
- Yuk Ming Yip, Portfolio Lead and Senior Accountant in Hong Kong
- Daniel Spencer, from our Sales team in Australia
- Sheila Garcia, from our Corporate Secretary team
- Nicky Perucho, our Head of UK Incorporations

🏅 Most unexpected accomplishment:  Soham Chatterjee (Head of Machine Learning) - holder of 4 Indian free-diving records across two bodies (CMAS & AIDA).

We are deeply grateful for all our employees who make Sleek thrive. Here's to many more years of growth and success together!
#SleekAnniversary #EmployeeCelebration #TeamSuccess #Dedication #Growth

🎉 Sleek is 7 years old! 🎉
Today, we celebrate Sleek Singapore—the birthplace of our journey.

Sleek began in Singapore, and we now proudly serve over 8,000 customers here, offering expertise across a wide range of topics. Our Singapore team comprises 170 dedicated employees, led by Ismarina I.

Marina joined us as a Senior Finance Manager in 2022 and now heads our Singapore operations. She is a chartered accountant with over 25 years of expertise in accounting and financial oversight. Marina’s extensive experience spans multiple industries, including construction, project management, professional accounting services, semi-governmental sectors, and charitable organizations. She also served as the proprietor of a boutique accounting firm, bringing a wealth of knowledge and leadership to our team.

🔹 What makes Sleek Singapore special?
Comprehensive Services: We provide a full suite of services from incorporation, accounting, and tax filing to compliance and payroll, ensuring businesses have all they need to succeed.
Expert Team: Our team of seasoned professionals offers unparalleled expertise and personalized support, tailored to each client's unique needs.
Innovative Solutions: We leverage cutting-edge technology to streamline processes and enhance efficiency, allowing our clients to focus on what they do best.
Community Engagement: We actively engage with the local business community, hosting events and workshops to support and empower entrepreneurs.
Sleek Business Account: our own, powerful business account, with cards & multi-currency accounts, free for all entrepreneurs clients of Sleek who qualify for it

Marina says:
“Singapore is where our story began, and our commitment to this vibrant community remains as strong as ever. We're here to support businesses every step of the way, with the expertise and innovation that Sleek is known for.”
Thank you to our incredible team and customers in Singapore for being an integral part of our journey. Here’s to many more years of growth and success together!
#SleekAnniversary #Singapore #Innovation #Leadership #CustomerSuccess #TeamCulture

🎉 Sleek is 7 years old! 🎉
Today, we celebrate our investors.

It takes a village to raise a startup. Sleek wouldn’t have been possible without the support of our early backers who believed in this crazy project, and our late backers who helped it grow to new heights.

🌟 First Investor: Axel Foucault Axel was part of a group of angel investors who invested in our first seed round. Fun fact: he joined Sleek two years later and is now our COO. “I have invested in Sleek as I trusted Julien Labruyere, a serial entrepreneur, to know all the pain points of business owners to incorporate a company and to run it. I had confidence that he would be successful in setting up a new business where technology is enabling a human touch to offer a sleek and delightful experience to all business owners.”

🏅 Largest Investor: David Gowdey from Jungle Ventures David invested in Sleek because our services address a critical pain point for small businesses. “SMEs have limited resources, so software that helps them be more efficient can be transformative. Providing them with a customer support platform that can help answer their specific questions is truly differentiated and valued.”

We are deeply grateful for all our investors who have been part of our incredible journey. Here’s to many more years of growth and success together!
#SleekAnniversary #InvestorCelebration #StartupJourney #Growth #Innovation

Metric
Company Name	Sleek	varinode
Symbol
MSH ID	COM:SLEEK	COM:VARINODE
Market	PRIVATE	PRIVATE
Sector	Commercial & Professional Services	Technology
Industry	Business Services	Ecommerce
Country	SG	US
Stage
Employee Count	409
Website	sleek.com	varinode.com
LinkedIn	sleekcorp
Founders

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COM:SLEEK

Sleek

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