Swoop is a digital platform that connects small businesses with funding opportunities, helping them find the right finance solution.

Swoop

TI Health

CPGHealth

Swoop empowers the world’s leading pharmaceutical brands to better-educate patients about disease states and the therapies that could remedy their conditions, as well as enable them to become active participants in their treatment journey. Swoop’s HIPAA-certified and NAI-accredited system of engagement uncovers unique target audiences for precisely activating patient populations and their healthcare ecosystems through cross-channel marketing strategies. By utilizing artificial intelligence, machine learning and evolutionary computation in conjunction with a real world data universe of over 300 million de-identified patients and 65 billion anonymized social determinants of health signals, Swoop's segments are superior in audience quality, lead to optimal conversion and drive increase Rx lift.

Rani Aliahmad

General Catalyst

U.S. Venture Partners

Valhalla Partners

Asher Delug

Caitlin Leven, VP of Sales, Swoop will be moderating a talk titled “In-House Excellence: Optimizing Performance Marketing for Maximum Impact” given by Joshua Palau, VP Performance Media, Pfizer at the Marketing Innovation Summit, hosted by RITE AID on Thursday, February 22. We hope you can join us in Philadelphia for this engaging conversation and exciting brand marketer conference. 

https://lnkd.in/gTP2Pz-c  

#marketinginnovationsummit #marketinginnovation #brandmarketing #pharmamarketing 

Patients are more informed than ever, researching their conditions, comparing treatment options and coming to physicians with greater awareness about their therapy of choice. At this year’s MediaPost Brand Insider Summit: Pharma and Health the focus will be on this “consumerization” of the patient journey. Kalli Wind and Patrick Julian from Swoop will be there to share how our latest predictive and conversational AI offerings can help brands find, target and engage their ideal patients at critical moments in the diagnosis and treatment journey. Hope to see you there!
 
https://lnkd.in/egGW6ig9
 
#predictiveAI #healthcaremarketing #artificialintelligence #mediapost


Are you seeking new ways to connect with customers digitally? Here’s how you can say goodbye to the days of outdated, static websites and hello to a new era of dynamic interaction that also delivers valuable insights about your customers and their needs.
 
Dr. Duré Hussain breaks down why conversational AI stands out as the premier choice for pharmaceutical brands looking for 1:1 real-time interaction without compromising on content compliance or accuracy.
 
Discover the limitations of traditional chatbots, the risks of generative AI, and the unparalleled balance struck by conversational AI in providing reliable, engaging experiences for both patients and HCPs. 
 
https://lnkd.in/gRFZWuys
 
#HealthcareMarketing #ConversationalAI #PharmaInnovation #DigitalEngagement #CustomerExperience
 


PRWeek has officially named Swoop President Scott Rines as a member of the PRWeek Dashboard 25: AI Edition, recognizing his role in advancing the use of #AI in healthcare marketing. With Swoop, brands are able to more effectively find, target and engage with the right patients and providers throughout the diagnosis and treatment journey, accelerating positive health and commercial outcomes. 

To find out more about this recognition and Swoop’s first-of-its-kind technology, read on:

https://lnkd.in/eZXMKqh2

#PRWeekDashboard25, #HealthcareMarketing #PredictiveAI 


Historically, real world data has been used to target based on past events. However now, with Swoop’s Predictive AI Targeting, healthcare advertisers can proactively and precisely engage patients and providers before critical moments and decisions in the health journey even take place — from uncovering undiagnosed patients to predicting those likely to become non-adherent.
 
In this podcast with MM+M, Swoop’s EVP, Chief Revenue Officer, Katie Carr, discusses this game-changing targeting and how, when coupled with Swoop’s conversational AI, brands can find, target and engage the ideal audience to optimize patient and commercial outcomes.

https://lnkd.in/ehXbti43

#HealthcareMarketing #PredictiveAI #ConversationalAI #PatientEngagement #HCPmarketing #MarketingStrategy


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