Fiit is a fitness app that offers a variety of workouts, including strength, cardio, and flexibility training. The app provides access to thousands of classes, training plans, and community challenges, allowing users to work out at home or in the gym.

Fiit

Find What Feels Good provides a platform focused on community and wellness through various forms of media.

Find What Feels Good

JEFIT provides a fitness app for tracking workouts and monitoring progress. The app allows users to plan workouts, access personalized metrics, and connect with a community of users.

JEFIT

Strava offers a mobile app and website to enhance the experience of sports and connect millions of athletes from around the world. It supports various sports like running, cycling, and hiking, allowing users to track their activities and share performance data with the community.

Strava

FIIT | 9,106 followers on LinkedIn. A Hybrid Fitness Platform
Train Together. Train with Purpose. Anytime, Anywhere. | Fiit is the #1 rated fitness app that gives you access to the most in demand personal trainers — at home and in the gym. From HIIT to yoga, take hundreds of classes, live leaderboard workouts and training plans that work around your schedule. We&#39;re about training smarter.

Ian McCaig

Investor | Founder | CEO

Daniel Shellard

General Counsel

Natasha Aziz

Lead Product Designer at Fiit

Mayumi Hashimoto

FIIT

How do you stand out in the build-to-rent residential living space? For Vertus and Cortland , FIIT ’s hybrid fitness solutions have become an integral part of their resident experience. By creating on-site FIIT studios and giving residents access to thousands of connected workouts at home, in the gym, or on the go, these properties are raising the bar for residential living. Here’s what we’re providing for Vertus and Cortland communities: 🏋️ On-Site Virtual Studios: Immersive boutique-style studios that run daily schedules of connected group workouts—from strength and cardio to yoga and cycling—all led by world-class trainers. 📱 FIIT App Access: Residents can take their workouts anywhere, from their apartments to shared gym spaces, accessing everything from high-intensity training to yoga or pilates. 🏘️ Community-Building through Fitness: These shared fitness spaces and experiences can foster real connections among residents, while flexible workout options empower them to stay active on their terms. FIIT’s mission is simple: make fitness a part of every resident’s daily routine, anytime, anywhere. Vertus and Cortland Living have seen firsthand the value FIIT adds to both community life and tenant retention. Wondering if FIIT could bring similar value to your properties? Reach out, we’d love to share more.

Very excited about FIIT ’s new partnership with The Ministry - an innovative iconic brand. It’s tapping into multiple offerings from “FIIT for Work” to our “connected FIIT studios” in their fitness facilities. Great work Jamie Bantleman and the team for bringing this to life. #fitness #fittech #futureoffitness

🏋️ Hybrid Fitness That Moves with Your Members 🏋️ At FIIT , we know today’s fitness experience isn’t confined to four walls—it’s everywhere your members are. That’s why we’ve teamed up with industry leaders like The Gym Group to create a fitness offering that’s both flexible and engaging, from gym floors to living rooms. FIIT’s partnership with The Gym Group, the UK’s 2nd largest gym operator, has shown how a seamless digital fitness solution can become a game-changer for member satisfaction and retention. With FIIT, members can: 📲 Access 2,000+ workouts anytime, anywhere 💪 Train at home, on the gym floor, or in virtual group-ex classes 🔄 Track real-time metrics and stay motivated by tracking progress 🧘 Choose from a huge range of formats—strength, cardio, yoga, cycling, and more Together with The Gym Group, we’re giving their 800,000+ members the freedom to make fitness a habit—on their terms. Curious how FIIT can bring this hybrid solution to your gym or leisure centre? Reach out to discover how we can help you create a fitness experience that keeps your members coming back. #HybridFitness #ConnectedWorkouts #FutureOfFitness

Along with Sigma Capital Group Limited we’re very excited to announce our latest partnership in the build to rent sector as well as providing FIIT for their staff too.

Q4 has just started but we bet you're thinking about Q1 2025 already. January is such an important time of the year for the fitness industry so now is the time to start planning. In this months FIIT newsletter we look at how we're already supporting partners like The Gym Group , HYROX , Cortland , Accenture and Everyone Active - SLM in various different ways. Get in touch to see how we can help you have a fantastic 2025 #digitalfitness #fitness

As a hybrid team it is always exciting when we get together in the office but today was extra special! Thanks to our Director of Fitness Gede Foster cheered on by our Product Manager Rebecca Lobley we had FIIT Bake Off 2025. There wasn’t a week link on that table but there can be only one winner and that was our Parnter Success Manager Wil Edmiston 👑👏 Apologies to those who couldn’t make it in, there’s none left 😋😬🤣

At FIIT , our mission is simple: to make fitness a habit for everybody. We know that daily movement has the power to transform lives and bring people together on and off the mat. National Fitness Day is taking place on Wednesday, 18th September and we want you to get involved! This is your chance to get your community on the leaderboard and highlight the real positive impact daily movement can have. This year, we’re hosting our biggest 25-minute Bodyweight FIIT Group Class to break down the barriers to fitness and get more people active. Best part? Anyone can join - it’s 100% free and designed for everyone. We are offering FREE ACCESS to the FIIT Platform for a month starting on National Fitness day. Whether you’re a company, gym, office, residential hub or hotel, this is your chance to get everyone moving on National Fitness Day and beyond! Sign up here and one of our team will be in touch https://lnkd.in/g5Jw6pTP #digitalfitness #nationalfitnessday

In our August round up we are looking back but forward first. Coming up on Wednesday 18th September is National Fitness Day and that's a perfect opportunity for you to get your community together for a group workout and trial our platform for 30 Days after. Check out the newsletter for more info and: 🎙️ Gede Foster talk with HealthKey 🧘🏽♀️ Yoga event with Marks and Spencer 😅 Summer Challenge with Vitality ✍️ FIIT signs a residential deal with Cortland & Vertus #hybridfitness #fitnesstrends #fitnessindustry #digitalfitness

The power of movement 🧘 We recently teamed up with Marks and Spencer and The Sports Edit to host an exclusive yoga class for M&S colleagues to stretch out our latest partnership. With the pace of the city, busy lives and hectic schedules many face, finding time to engage and connect with your team can be a challenge. This session was led by FIIT Trainer Richie Norton , as a way to share the energising power of movement and the calming magic of the breath. Through guided practice, it helped everyone to come together, recharge and feel ready to take on the day. Interested in bringing FIIT Events to your team? Get in touch! https://lnkd.in/g3gTw3fR

Thank you WellNation for highlighting our latest residential partnerships with Vertus and Cortland . Just as gyms and boutique fitness studios have been adapting to meet consumer demand in how and where individuals work out, these partnerships highlight how the residential market is responding too. Thrilled to see these new initiatives in action! ⚡ Interested in bringing FIIT to your building? Learn more and contact the team below: https://lnkd.in/g3gTw3fR

Metric
Company Name	Fiit	Find What Feels Good	JEFIT	Strava
Symbol
MSH ID	TV:FIIT	COM:FWFG	COM:JEFIT	COM:STRAVA
Market	PRIVATE	PRIVATE	PRIVATE	PRIVATE
Sector	Consumer Services	Consumer Services	Consumer Services	Consumer Services
Industry	Fitness and Wellness	Health & Wellness	Fitness Technology	Fitness & Recreation
Country	GB	US	US	US
Stage	Equity Crowdfunding
Employee Count				251
Website	fiit.tv	fwfg.com	jefit.com	strava.com
LinkedIn	fiit.tv	fwfg
Founders

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Market Cap
Enterprise Value
Monthly Web Traffic	61.52K	42.33M
Web Traffic Growth	-0.45	-0.03
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Raised Capital	1.32M

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FIIT

TV:FIIT

Fiit

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