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Apple's India Business Could Be Worth $40 Billion in the Next 10 Years
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Morgan Stanley analysts predict that Apple's business in India could be worth $40 billion over the next 10 years. They believe that India will account for 15% of Apple's revenue growth and 20% of installed base growth over the next 5 years. Despite its potential, India has only contributed 2% to Apple's revenue growth in the past 5 years. Recent investments in brand awareness, local manufacturing, and affordability programs, along with India's economic boom and digitization, make India a promising growth frontier for Apple.
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How is India's economic boom and digitization contributing to its potential as a growth frontier?
What challenges does Apple face in expanding its business in India?
What specific investments has Apple made in India to support its growth?
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