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Brands Resilient to Shrink-flation
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Overview
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A survey unveils the brands that are most resistant to shrink-flation, with Sharpie, Costco, and online retailers like Amazon and Walmart being recognized for offering affordable quality products and fair pricing. The survey also reflects changes in consumer expectations due to the COVID-19 pandemic.
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How have consumer expectations changed due to the COVID-19 pandemic?
What are the broader implications of shrink-flation on the economy and consumer trust?
What strategies can brands employ to remain resistant to shrink-flation?
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