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Resilience of Penny-Pinching Culture
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Eiji Kawai, president of Seria, emphasizes the persistent demand for low-priced items among Japanese consumers despite deflation-fighting measures. Consumers exhibit heightened selectivity, favoring special purchases over daily expenses.
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How might the persistence of a penny-pinching culture impact the retail industry in Japan?
In what ways could this consumer behavior trend influence the overall economic landscape in Japan?
What strategies could businesses adopt to cater to consumers prioritizing special purchases?
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